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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Ferrari extends Kimi Raikkonen's contract for 2016

Veteran Formula One driver Kimi Raikkonen's second stint with Ferrari will continue in 2016, and the team announced Wednesday it's extending the Finn's contract for another season. Financial terms were not disclosed. The 35-year-old is fifth in the driver's standings this year with 76 points heading into this weekend's Belgian Grand Prix. Nicknamed the "Ice Man," Raikkonen won the 2007 World Championship with Ferrari. He left the Scuderia in 2009 and dabbled in World Rally Championship and NASCAR competition, before returning to F1 in 2012 with Lotus. He's been back with Ferrari since the 2014 season. "We believe that extending Kimi's contract into the next season will provide further stability to the team," team principal Maurizio Arrivabene said in statement. "This has been our guideline, also considering the very good relationship between Kimi and Seb [Sebastian Vettel]. On our side, this shows our great confidence in him, and I expect this confidence to be well-rewarded." Raikkonen has teamed with Vettel (who's third in driver's points) to key the Scuderia's bounce-back season. Ferrari, the sport's oldest and most successful team, is second in the constructor's standings this year with 236 points, trailing Mercedes (383). "For me, to be able to stay another year at Ferrari means that the dream goes on," Raikkonen said in a statement. "The Scuderia is my family, as I always said, it's here I want to end my career. I am more committed than ever and I want to say thank you to the people who gave me this chance." The announcement comes as Ferrari prepares for its historic 900th grand prix. It's won 16 races in Belgium, including 12 victories as Spa-Francorchamps. The team's most recent win there was in 2009 – by Raikkonen. Related Video:

New Zealander builds 1962 Ferrari GTO replica in chicken shed

The Ferrari 250 GTO is one of the most gorgeous vehicles ever made, but with just 39 produced, they're also some of the most expensive cars in the world, often setting records when they occasionally come up for auction. The eye-watering price presents an insanely steep barrier of entry to ownership, which has led at least one buyer to pursue a different option: simply creating his own. While the beautiful example in the video above isn't an authentic, original Ferrari, the story behind this replica goes far beyond some cheap knockoff slapped together haphazardly. Surrounded by crowing roosters and waddling ducks, Rod Temporo doesn't immediately strike you as a guy who would be building exacting replica racers in his shed. However, first impressions aren't always accurate, and Temporo is a maestro when it comes to metalwork. He has been doing this for decades and has recreated all sorts of vintage vehicles, including a beautiful Jaguar XJ13. Temporo and his team are true artisans. They make their own wood bucks for the body and then bang out the metal body with hammers and an English wheel. According to the video, it took them about four years to complete this 1962 GTO replica starting from scratch. The end result is a piece of automotive art.