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Marchionne wants Maserati to be FCA's new Ferrari

Fiat Chrysler Automobiles is gearing up to spin Ferrari, its most profitable brand, off into another company, and float its stock on the open market. That means it's going to need another profit-driver to generate income for the rest of the group. And according to its chief executive Sergio Marchionne, that mantle will soon be picked up by Maserati. FCA is betting big on Maserati, which has long stood as a niche marque with a limited array of models and low sales numbers. In addition to the recently introduced Ghibli and Quattroporte sedans – now crucially offered with diesels and all-wheel drive – Maserati is preparing to roll out the Levante crossover that promises to do for the Modenese marque what the Cayenne did for Porsche. Due in part to the success of its first crossover, Porsche turned itself from a niche sports car manufacturer into an immensely profitable automaker that was (nearly) capable of buying out the entire Volkswagen Group. Maserati's resurgence is part of a two-pronged assault FCA is plotting against its German rivals. Maserati will be charged with taking on the higher end of the Mercedes, BMW, and Audi ranges (from the E-Class, 5 Series and A6 upwards). Meanwhile, Alfa Romeo will go after the lower end of the luxury spectrum with the new Giulia (aimed at the C-Class, 3 Series and A4) and other models to follow. FCA aims to turn Maserati and Alfa Romeo (along with Jeep) into global brands, broadening the narrow geographical appeal they have held until now. In order to generate enough profit to support the rest of the group as Ferrari has, Maserati will need to find a way to increase its profit margins. Bloomberg reports that Ferraris command a 13-percent profit margin, and while the ten percent that Maseratis list for is still triple that of the FCA average, slow sales are forcing some dealers to offer deep incentives that cut significantly into that margin. Related Video:

Race Recap: For the 2013 Monaco Grand Prix, NASCAR comes to the principality

Lots of contact, debris cautions, trips into the wall, full-course yellows and a red flag - these are the kinds of racing terms you unbox when you want to have a conversation about NASCAR... or the Formula One grand prix of Monaco. In this case we're not talking about the Coca-Cola 600 at Charlotte, we're talking about 78 laps in the South of France that even featured a fallen camera cable just like that stock-car race.
This year, Mercedes-AMG Petronas drivers treated their chassis' like busses instead of F1 cars, Romain Grosjean treated his Lotus like a battering ram, Sergio Perez kept sticking his McLaren's nose in places and eventually got it smacked, and maybe the size of the drivers' mirrors should be changed instead of the tires as there were almost as many firsts as there were crashes. Plenty of F1 fans wish Monaco were removed from the calendar, yet even though it doesn't specialize in traditional thrills, that doesn't mean nothing happens during the parade through - and into - the barriers.

Mansory Stallone makes a man out of Ferrari F12

The Mansory Stallone you see above isn't the first such transmogrification of a Prancing Horse. This one is based on the Ferrari F12 Berlinetta, but the first honor, as far as we can tell, went to the Stallone based on the 599 GTB Fiorano. The F12 version was unveiled at the Geneva Motor Show this year, but we missed out, and we were sure you wouldn't want to miss it.
As with its predecessor, this one gets a total makeover, from the new front clip and hood to the side skirts, new rear end, rear diffuser and rear wing. There is additional muscle for the 6.0-liter V12, too - a tweaked ECU and sports exhaust with a stainless steel muffler getting matters up from 740 horsepower to 775, and torque from 509 pound-feet to 535. Moving things forward is a set of bespoke, staggered, lightweight aluminum wheels, 21 inches up front, 22 in the back.
The showstopper is inside, where a red and black leather treatment and redesigned steering wheel will make the cabin a very intense place to be. Check out the press release below for the minutiae, and the high-res gallery above for more angles.