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Listen to the Ferrari 488 GTB for the first time

We've received the initial information, seen it on the floor of the Geneva Motor Show and even played around with the online configurator. The one thing we haven't seen (or heard) just yet is the new Ferrari 488 GTB actually firing up. (Well, that and driving the thing, but let's not get ahead of ourselves.) Fortunately some paparazzi with a video camera have caught the new mid-engined, eight-cylinder Ferrari undergoing testing – still under wraps despite having already been unveiled – in Maranello, entering and exiting the factory. And in case you were worried that the twin turbochargers would muffle the exhaust note, it seems the boys in red have invested some time making sure that wouldn't be an issue. Not only that, but we appear to have here our first glimpse at the convertible version, expected (in accordance with traditional Ferrari nomenclature) to be dubbed the 488 GTS – that S standing for Spider instead of the B for Berlinetta. Expect a similar folding hardtop mechanism to that found on the outgoing 458 Spider. Then again, the last time the GTB handle was used on this line was with the F355, where the GTB was the coupe, GTS was the partial convertible with the removable roof panel, and the full convertible was called the F355 Spider. (The more recent, twelve-cylinder 599 GTB Fiorano only led to the limited-edition 599 SA Aperta, as Ferrari doesn't typically offer twelve-cylinder roadsters in "regular" production.)

Ferrari launches 488 GTB configurator

Though it may not be as expensive as, say, a Pagani or Bugatti, the bottom line is that most of us will never be able to afford buying a new Ferrari. And most of those who can would probably get one already consigned to a dealer rather than wait on the list. But we can certainly dream. That's where configuration utilities come in, and Ferrari has just added the new 488 GTB to its online customization tool. The system demonstrates just how deeply customers can specify every detail on their new Prancing Horse, from the exterior paint and interior upholstery down to the tiniest detail. Ferrari's lets you choose the color of the brake calipers, the amount of carbon-fiber trim inside and out, the stitching on the leather seats, the color of the carpets and the seat belts. You can even play with the height of the sun in the sky to see how your choices would stand up to the changing light of day. Play around with it first-hand and you'll see, there's really no reason any two should ever have to roll out of Maranello alike. Related Video:

Ferrari to launch new model every year, keep production limited

You've no doubt perused the big news coming out of Fiat-Chrysler's headquarters in Auburn Hills, MI today. But at the end of the brand discussions, Sergio Marchionne spoke briefly about an incredibly important, low-volume part of the Fiat-Chrysler empire: Ferrari.
"You do need one of these cars in your driveway," Marchionne joked. And while other brand heads today lined out detailed plans for future product, Sergio's words about Ferrari's next five years were very simple, and very vague.
Marchionne confirmed that Ferrari will launch a new car every year between now and 2018. The cars will have a four-year lifecycle, after which, "M" versions will be produced, with a separate four-year cadence. No specific models were mentioned during Marchionne's presentation.