1999 Ferrari F355 F1 Spider Convertible on 2040-cars

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Ferrari production to increase under Marchionne

The head of any company has to juggle the relationship between supply and demand. Of course, that applies to automakers too, even ones as high-end as Ferrari. And as with many other decisions, the way Ferrari has addressed supply and demand has come down principally to the principal.
Enzo Ferrari may have only wanted to sell as many vehicles as he needed in order to fund his company's racing department, but with the F40 - the last model made under his watch - Ferrari ended up increasing supply to meet growing demand. However, after Luca di Montezemolo took over in the wake of Enzo's passing, he started constricting supply. He figured Ferrari could sell 400 units of the F50, for example, so he built 399. More recently, Montezemolo undertook a course of action that spread Ferrari into more markets, while simultaneously constricting supply to increase demand and thereby profitability.
It's been a winning formula for Ferrari. Just days ago, the company announced record earnings up by 14.5 percent in the first half of 2014 over the same period last year, which itself had seen a 7.1-percent increase over the year before. Clearly the strategy has worked, but Montezemolo's successor is already eying a different approach.

Get lost in Evo's sublime 2013 Car of the Year testing

Every year Evo stages its Car of the Year test, bringing the best performance cars in the world to one location for an epic shootout. This year the magazine pitted eight CotY finalists against each other on Route Napoleon in Southern France - Evo claims it's the "best road in the world" - and then proceeded to nitpick the smallest of faults on each car until the winner could be named. You see, this year's lineup of machines was just so good that only one car obviously wasn't CotY material from the get-go. Can you guess which one judging from the list below?
- Aston Martin V12 Vantage S
- Audi R8 V10 Plus

Xcar celebrates Ferrari F12 Berlinetta as the end of an era

Few automakers are still making V12s. And even fewer of them are still naturally aspirated. The Bentley Continental, Rolls-Royce Wraith, BMW 760i, Mercedes S600, Pagani Huayra... they're all twin-turbocharged. That makes the Ferrari F12 Berlinetta something of a dying breed, and a masterpiece to be celebrated – as Xcar has in this latest video. With a 6.3-liter V12 up front under that long bonnet, driving 730 horsepower to the rear wheels, the F12 is old school – and perhaps the best of that old school before downsized turbocharged engines and hybrids finally take over for good. That'd consign atmospheric twelves like the Berlinetta, the Lamborghini Aventador and all those Aston Martins to the dustbin of history as the last of their kind. So take a look at what we might be missing in the video above before it's too late.