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Ferrari-Maserati dealer folds in Las Vegas casino

The ten-year-old Penske Ferrari Maserati dealership located inside the Wynn resort in Las Vegas, where non-Ferrari owners had to pay $10 to walk among the cars, is closed. Word is that the Ferrari franchise is moving to Towbin Motorcars, which you'll know for being the home of the former "King of Cars," and more recently where Floyd "Money" Mayweather has bought 100 cars, including three Bugatti Veyrons. According to Ferrari Chat almost the entire Penske-Wynn staff will make the move, including the highly regarded service department. This being Las Vegas there are, naturally, various theories about why the only Ferrari franchise in the state of Nevada is leaving one of the state's marquee locations. We got a tip a month ago from reader Johnny Autos that Ferrari pulled the franchise, and if there is any truth to that, rumors at Ferrari Chat suggest it part of the reason could have been Steve Wynn flipping his LaFerrari before the 18-month no-sale period had elapsed. Wynn supposedly sold his $1.5 million supercar to Naples Motorsports in Florida for $3.5 million, Naples is asking $5 million for it and using it for the elementary school run in the meantime. On the other hand, Vegas Tripping says Wynn is letting the dealership go in order to get ready for the Alon – another casino – to open across the street in three years. That story believes Wynn will build a pedestrian bridge and rearrange shops on the Wynn side so that customers enjoy the kind of grand entry he would want. And then there's the theory that Penske is getting out of the Ferrari dealership business to focus on commercial trucks. No matter where the truth is in all of this, what matters to you is that you won't be able to spend $10 to check out Ferraris on the strip anymore. Which means more money for the penny slots.

Robert De Niro cast as Enzo Ferrari in new film

In one of Robert De Niro's early defining roles, he portrays a young Vito Corleone as a man climbing up the ranks of the New York underworld in flashbacks during The Godfather: Part II. Soon, we might see De Niro stepping into the shoes of a godfather from the Italian sports car industry in a biopic about Enzo Ferrari. According to The Guardian, De Niro recently told an Italian newspaper that the film would go into production soon and would shoot in Italy. This project apparently holds a high priority for him, and in addition to starring, De Niro's company is co-producing. It could be a while before we see the film in theaters because the script is still being written. We're also told that Clint Eastwood might sit in the director's chair, if he likes the story. Ferrari had a life every bit as fascinating as many fictional characters with stints as a racecar driver, an engineer and of course a canny businessman. He also held a long passion for motorsports, which could make for some very exciting scenes. According to The Guardian, the film would focus on Ferrari's life from around the founding of his sportscar company in the mid '40s through to his death in the late '80s. With characters like Jake Lamotta in Raging Bull and Sam Rothstein in Casino under his belt, De Niro certainly has shown the chops to portray a larger-than-life figure like Ferrari. Hopefully, he has retained the clout to get the film finished, though. Similar motorsports biographies haven't made it to the screen, such as the supposed Brad Pitt and Tom Cruise flick Go Like Hell or the Mad Men-inspired TV show about sports car racing in the '50s and '60s. Related Video:

Ferrari IPO worth $1 billion to launch imminently

Or maybe not. Back in July, we reported that Ferrari's initial public offering could come any day, based on what FCA honcho Sergio Marchionne told reporters at an international economic forum. Marchionne himself ensured investors that the Maranello automaker was "days away" from filing the paperwork. That didn't happen. Now it's October, and the rumormill is churning about all things Ferrari IPO on the news that the company has filed amended IPO documents with the SEC on September 22. Like last time, the launch is apparently imminent – as early as today, reports CNBC – and sources are hearing an offer of $1 billion in stock, or roughly 10 percent of what FCA believes Ferrari to be worth. Back in July, Marchionne insisted that Ferrari was worth as much as $11 billion, despite experts at the time pointing out that this was much higher than even the company's internal assessment of the brand's value. Bloomberg is also reporting that demand for Ferrari stock may exceed supply by as much as 10 times, even before the IPO. Much of this value (as much as half) is derived from the brand as intellectual property, as opposed to its assets or profitability. Part of the brand value equation is Marchionne's attempt to reposition Ferrari as a "luxury" brand, as Business Insider notes – the word "luxury" is mentioned 151 times in the document. The broad universe of branded Ferrari goods, like luxury clothing and toys, are a strong illustration of Ferrari's power as a brand. For traditionalists and Ferrari fans jittery at the thought of their beloved manufacturer subject to the whims of shareholders, a few calming notes. Tech Times reports that the documents confirm that Ferrari will remain incorporated as an Italian company. More importantly, there's no indication at present that Ferrari's new emphasis on "luxury" will change their product plans, meaning ever-faster exotic cars will continue to roll out of Maranello for now.Related Video: