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Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Father's ultra-rare Ferrari to leave family for a good cause

It isn't every day that the rarest of Ferrari models change hands. In fact, you can count your fingers to get the number of 275 GTB/4*S N.A.R.T. Spyders that ever existed. The 1967 Ferrari you see here is one of those ten Spyders, and it has stayed in the same family since it was bought new.
The car was bought through Luigi Chinetti, Ferrari's US importer at the time, by the late Eddie Smith Sr., a Ferrari collector and businessman from North Carolina. Smith kept it - and kept driving it - until the day he died six years ago. Since then, this remarkable machine has been collecting dust. Smith's son, Eddie Smith Jr., spent some time with Petrolicious to give a history of the car and explain why he and his family are going to do the one thing his father never could: sell it. The catch? All of the money it earns on the auction block will be donated to charity.
"It'll be a bittersweet thing, because we know the fact that all the money is going to charities that he would approve of," Smith Jr. said about his father, and it "will really make him smile, because he loved to give back."

Without engine deal, Red Bull could be squeezed out of F1

It would have seemed unthinkable just a couple of years ago when it was winning more races than it lost and scoring one world championship after another, but these days Red Bull can't get a competitive engine. And if it doesn't get one soon, it could be forced out of Formula One altogether. This development emerges after two years of the once indomitable but now deteriorating relationship between Red Bull and its longtime engine partner Renault. When F1 switched from the previous V8 engines to the new hybrid turbo V6 power units ahead of last season, Renault dropped the ball, and Mercedes picked it up. Ferrari has since recovered much of the lost ground to push the Mercedes factory team for wins, but Red Bull and Renault have not. The stress of falling off their perch has left both parties pointing fingers at each other to the point that the team's longtime technical director Adrian Newey doesn't think the marriage is salvageable, or worth salvaging. "Unfortunately, our relationship with Renault is pretty terminal – there's been too much of a marriage breakdown, so we have no engine," said Newey. That's left Red Bull looking elsewhere for a new engine deal, but so far it's been unable to find one. The prospect of replacing sponsor Infiniti and supplier Red Bull with a similar partnership with Aston Martin and Mercedes has apparently come to naught. And the proposed buyout and engine deal from the Volkswagen Group evidently collapsed in the wake of that brand's diesel emissions scandal. That leaves Red Bull to turn to one of the existing engine suppliers in the series, and apparently neither Ferrari nor Mercedes are willing to sell their engines to one of their chief rivals. As McLaren has demonstrated this season, the Honda engines aren't up to speed, either. Which leaves Red Bull with nowhere else to turn. And if it doesn't find something in time for next season (or the following one at the latest), Newey says it may have to pack it in and close up shop. "Red Bull should not be put in a position where they're only there to make up the numbers." Related Video: News Source: Reuters via Motorsport.comImage Credit: Felipe Dana/AP Motorsports Ferrari Renault F1