2004 575m F1,handling Pkg.daytonas,hi-fi,modular Wheels,10k Miles,we Finance on 2040-cars

Auto blog

The Ferrari Enzo's designer isn't worried about the future of supercars

Ken Okuyama is a talented designer with a prestigious portfolio. He spent 12 years at the famed Italian design house Pininfarina after a stint with GM's Advanced Design Studio, where he worked on the C5 Corvette. He also styled the Boxster and 996-generation 911 at Porsche. His first Ferrari design was the Rossa concept car, though his most famous creation is the Enzo. Now Okuyama runs a design studio that not only is responsible for the new Kode57 supercar that debuted in Monterey this past weekend, but also eye glasses, civic planning, and even Japanese bullet trains. We caught up with Okuyama at the Concorso Italiano car show, plopped down on a couple of plush leather chairs right in front of his brand new Kode57, and chatted about what the future holds for car design. Alex Kierstein: Lately there's been a lot of talk about autonomy and future mobility. What sort of challenges and opportunities do you think this autonomous future is going to provide for you as a car designer? Ken Okuyama: It is a really fantastic time for designers because of two reasons. One is that the public and private transport have been two separate, completely different industries up until now. Now, when you think about the future of autonomy, that really brings the automobiles into something more of a public transportation. You really have to think about the total experience of the customers from buying the ticket to the paying mechanism. That's just hardware, actually. It is a huge challenge for engineers and designers, and I really love that. That's one reason. Another reason is that just like horses were a means of transport 100 or so years ago, up until Henry Ford mass-produced the Model T. Now, maybe sports cars are becoming like horses. Now, horses are a great object for hobby, sports, and part of the Olympics and everything. Cars are going to be like that also. Dr. Porsche [was asked what type of] automobile is going to last for the longest time. He said, "the sports car." I really believe in that, because with sports cars, you never lose a sense of ownership. Autonomous vehicles are things you don't have to own. You have to design a total experience and the whole operation. A car, you want to own it. It's part of you. Your mechanical watches, do you borrow them from somebody? You want to own it. Your suits, your favorite shirts, you want to borrow them from somebody for your experience? No, you want to own it. Ownership is a core part of human beings.

Marchionne could become Ferrari CEO

Don't think that just because FCA is spinning off Ferrari into a separate company that Sergio Marchionne is giving up any control. Not only is he already chairman of the Prancing Horse, but he might also become its next CEO after Amedeo Felisa steps down, anonymous insiders claim according to Automotive News Europe. The dual roles would put the sportscar brand's future in Marchionne's hands, while he continues to run FCA. Rumors of Felisa stepping down emerged in July, but Ferrari never made an official announcement. The reports suggested that he could leave in September. Execs at the Prancing Horse are now working to decide on a replacement, but there's nothing official in place yet, according to Automotive News Europe. Felisa might maintain an advisory role after retiring, as well. If Marchionne takes charge, the move would come just as Ferrari becomes a newly independent entity. The Prancing Horse's necessary paperwork is already filed with the US Securities and Exchange Commission, and the IPO is expected in October. Marchionne took over as Ferrari's chairman last year after Luca di Montezemolo's resignation. As boss, he intends to increase production to 10,000 units a year from 7,000 annually under Montezemolo. Among the projects in development is a revived Dino. Related Video:

Ferrari to pay Fiat Chrysler $2.8B prior to spinoff

Fiat Chrysler Automobiles is trying to get capital together in a hurry to finance the automaker's growth plans. Among its strategies to raise money, Ferrari will be spun off from the FCA mothership next year with an initial public offering. However, the Italian supercar maker will be a couple billion dollars poorer at the start of its new life.
According to a filing with US regulators obtained by Automotive News, FCA intends to "enter into certain other transactions including distributions and transfers of cash from Ferrari currently estimated at 2.25 billion euros ($2.8 billion)" before it spins the supercar maker off. Those funds might include paying a dividend to investors, and FCA possibly transferring some of its debt to the Prancing Horse.
The Ferrari IPO will likely be in the second or third quarter of 2015, according to Automotive News. Ten percent of the automaker will go onto the public market in the US and possibly Europe too, and 80 percent will be distributed among current FCA shareholders. The other 10 percent is held by co-chairman Piero Ferrari, according to AN.