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Ferrari reports fewer sales, more profit to prove strategy is working

Ferrari's angle of emphasizing exclusivity by limiting deliveries is appearing to bear fruit. The company posted a 7.1-percent increase in revenues to 1.7 billion Euros ($2.2 billion at today's exchange rates) during the first half of 2013. Net profits, meanwhile, saw a jump of 20 percent to 116.2 million Euros ($153.5 million). The Prancing Horse delivered 3,767 cars, which, while an increase of 2.8 percent, represents a rate of growth that's slower than in the first quarter of 2013.
While Ferrari may be actively trying to slow its sales down to below 7,000 in 2013, it's seen increased numbers in the US, Great Britain and Germany, along with double-digit growth in the Middle East and Japan (39 percent and 28 percent, respectively).
The move to limit sales should have a greater impact on the numbers that come in later this year, which we told you about back in May. Ferrari's controversial move has already seen a drop in sales to China, which saw 50 fewer Prancing Horses than this time last year.

Chris Harris enjoys the song of a Ferrari 212

We often see Chris Harris sliding around in the modern elite of supercars, but he eschews every bit of the cutting edge in his latest clip for the opportunity to get behind the wheel of an absolute classic. Harris drives a 1952 Ferrari 212 Barchetta with a body by Touring, and the Italian hills come alive with the sound of this little car's beautiful music. The V12 engine that's nestled under the Barchetta's hood might be short on displacement, but this thing can absolutely roar. It thunders down the road under hard acceleration and then makes a symphony of pops and snaps as the driver downshifts into a corner. You can own this Ferrari, too. RM Auctions is selling it, but the reserve is somewhere between 5 million and 7 million euros ($5.6 million - $7.9 million). Given Harris' proclivity to slide just about anything he drives, do you think he drifts this Barchetta? Watch the video to find out, and it's probably worth turning up the speakers, too.

Watch Chris Harris drive the Ferrari 458 Spider like an "idiot"

Chris Harris gets to abuse his fair share of cars that we can only dream about driving, so why not add the Ferrari 458 Spider to that list. After somehow borrowing the keys to a Ferrari-owned 458 Spider, Harris spends about five minutes driving the 570-horsepower, open-air supercar like an "idiot" (his words, not ours).
In reality, it's impressive to watch the $257,000 (base price) 458 Spider being drifted and pushed hard into every turn. Not surprisingly, the car handles the "bad behavior" very well, but what is amazing is how easy it is for Harris to talk to the camera despite the top being down and the engine being at full throttle almost the entire time.
If you like watching Ferraris get sideways, you will most certainly enjoy Harris' video, which is posted below.