2011 Ferrari 458 Italia! Loaded $297 Msrp! Carbon Fiber! Warranty/fresh Service! on 2040-cars

Auto blog

Ferrari planning special Schumacher tribute to mark injured racer's 45th birthday

Michael Schumacher may have completed his Formula One career with Mercedes-Benz, but the German racer will forever be associated with the Scuderia Ferrari, where he spent the better part of a decade winning just about everything. And as the seven-time World Champion continues to fight for his life following a skiing accident, the Tifosi are in the midst of organizing to pay tribute to one of their greatest heroes as his 45th birthday approaches.
According to the Scuderia's Facebook page, it's calling on Scuderia Ferrari Clubs from across Europe to show up at the Grenoble Hospital where Schumacher is being treated for a "silent and respectful" event to honor the injured champion, whose birthday is tomorrow. There's also a tribute being run on the Scuderia's website passing along the team's thoughts as Schumacher tries to recover from his injury.
The latest reports on Schumacher indicate that his condition continues to be stable, but he remains in a medically induced coma. News of the circumstances surrounding his ski mishap continue to trickle out, with the latest report from The Mirror heartbreakingly suggesting that Schumacher was actually attempting to help a friend's daughter who had fallen herself when he had his own tumble.

Ferrari makes its return to Need For Speed: Rivals in a big way

With all the excitement over Forza Motorsport 5 and Gran Turismo 6, it's easy to forget that there's another racing game from an even older franchise coming out. The latest Need For Speed installment, Rivals, is set to hit stores November 15 (this Friday) for the Playstation 4, November 19 for PS3 and XBox 360, and November 22 for the XBox One. As part of the run up to the launch, we have a great look at all the new Ferrari content for the new title, which marks only the second time the Italian marque has been in an NFS game.
The last time we saw a prancing horse in Need For Speed was 2009's Shift, when we got ten models as part of a paid, downloadable pack. In anticipation of Ferrari's return to the series, we've got a gallery of images of some of the featured models, like the F12 Berlinetta (which we've shown you before), the FF, the Enzo, the 599 GTO and both the 458 Italia and Spider. All of which are bound to make for phenomenal tools for escaping the virtual cops.
We'll have a more extensive look at Need For Speed: Rivals in the near future, but until then, have a look at the game's Ferrari content up top.

Ferrari IPO worth $1 billion to launch imminently

Or maybe not. Back in July, we reported that Ferrari's initial public offering could come any day, based on what FCA honcho Sergio Marchionne told reporters at an international economic forum. Marchionne himself ensured investors that the Maranello automaker was "days away" from filing the paperwork. That didn't happen. Now it's October, and the rumormill is churning about all things Ferrari IPO on the news that the company has filed amended IPO documents with the SEC on September 22. Like last time, the launch is apparently imminent – as early as today, reports CNBC – and sources are hearing an offer of $1 billion in stock, or roughly 10 percent of what FCA believes Ferrari to be worth. Back in July, Marchionne insisted that Ferrari was worth as much as $11 billion, despite experts at the time pointing out that this was much higher than even the company's internal assessment of the brand's value. Bloomberg is also reporting that demand for Ferrari stock may exceed supply by as much as 10 times, even before the IPO. Much of this value (as much as half) is derived from the brand as intellectual property, as opposed to its assets or profitability. Part of the brand value equation is Marchionne's attempt to reposition Ferrari as a "luxury" brand, as Business Insider notes – the word "luxury" is mentioned 151 times in the document. The broad universe of branded Ferrari goods, like luxury clothing and toys, are a strong illustration of Ferrari's power as a brand. For traditionalists and Ferrari fans jittery at the thought of their beloved manufacturer subject to the whims of shareholders, a few calming notes. Tech Times reports that the documents confirm that Ferrari will remain incorporated as an Italian company. More importantly, there's no indication at present that Ferrari's new emphasis on "luxury" will change their product plans, meaning ever-faster exotic cars will continue to roll out of Maranello for now.Related Video: