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Ferrari production to increase under Marchionne

The head of any company has to juggle the relationship between supply and demand. Of course, that applies to automakers too, even ones as high-end as Ferrari. And as with many other decisions, the way Ferrari has addressed supply and demand has come down principally to the principal.
Enzo Ferrari may have only wanted to sell as many vehicles as he needed in order to fund his company's racing department, but with the F40 - the last model made under his watch - Ferrari ended up increasing supply to meet growing demand. However, after Luca di Montezemolo took over in the wake of Enzo's passing, he started constricting supply. He figured Ferrari could sell 400 units of the F50, for example, so he built 399. More recently, Montezemolo undertook a course of action that spread Ferrari into more markets, while simultaneously constricting supply to increase demand and thereby profitability.
It's been a winning formula for Ferrari. Just days ago, the company announced record earnings up by 14.5 percent in the first half of 2014 over the same period last year, which itself had seen a 7.1-percent increase over the year before. Clearly the strategy has worked, but Montezemolo's successor is already eying a different approach.

Ferrari 488 Spider turbocharges the topless life [w/video]

As expected, Ferrari has followed the Geneva debut of the new 488 GTB with the introduction of the 488 Spider convertible. Like the hardtop model, the new Spider builds on the old 458 cabriolet. The retractable hardtop has been retained for the new model, slated to debut at the 2015 Frankfurt Motor Show. But thanks to the new aluminum spaceframe, the 488 Spider's torsional rigidity has been increased by 23 percent over its predecessor, promising even sharper handling. The powered roof can be stowed in just 14 seconds. Beyond that, the 488 Spider boasts the same goodies as the hardtop model. A 3.9-liter, twin-turbocharged, flat-plane crank V8 sits amidships, sending 661 horsepower and 560 pound-feet of torque to the rear wheels via a seven-speed dual-clutch transmission. Even in this roofless model, 62 miles per hour arrives in just 3.2 seconds, compared to an even three seconds in 488 GTB. The top speed is a toupee-eradicating 203 miles per hour. Prices, not surprisingly, have not been published. You can look forward to much, much more on the 488 Spider when it makes its grand debut in September, at the 2015 Frankfurt Motor Show. Until then, check out the launch video for the new droptop, as well as the official press release from Ferrari. The Ferrari 488 Spider: performance and effortless driving for maximum drop-top fun Official unveiling scheduled for Frankfurt Motor Show Maranello, 28 July 2015 – Ferrari announces the launch of the 488 Spider, its most powerful ever mid-rear-engined V8 car to feature the patented retractable hard top along with the highest level of technological innovation and with cutting-edge design. Ferrari was the first manufacturer to introduce the RHT (Retractable Hard Top) on a car of this particular architecture. This solution ensures lower weight (-25 kg) and better cockpit comfort compared to the classic fabric soft-top. Just like all previous spider versions of Ferrari's models, this is a car that is aimed squarely at clients seeking open-air motoring pleasure in a high-performance sports car with an unmistakable Ferrari engine sound. Every area of the car has been designed to set new technological benchmarks for the sector: from the aluminum spaceframe chassis and bodyshell to the new turbo-charged V8, aerodynamics that reconcile the need for greater downforce with reduced drag along with the specific cabin air flow demands of an open- top car, and vehicle dynamics that render it fast, agile and instantly responsive.

Mansory La Revoluzione shows at least a little restraint

Mansory has, yet again, taken a supercar and turned the dial up to 11. Or maybe 12 or 13. This time the base car is none other than the Ferrari F12 Berlinetta, a V12-powered GT car. Compared to Mansory's previous Ferrari GT-based creation, the Rambo-inspired Stallone that had used both the 599 and 612 as its base, the new La Revoluzione is a welcome departure.
While the Revoluzione isn't what we'd call subtle, especially from the very front- and rear-most views, we appreciate the small amount of restraint Mansory showed when styling this deep red carbon fiber-bodied car, at least on the outside. As you can see in our image gallery above, the interior of this creation is quite loud and perhaps a little bit obnoxious.
We can't argue with the results seen underhood - claimed horsepower sits at over 1,200 from a twin-turbo 6.3-liter V12 engine. That many ponies pays the expected dividends in performance, with a 0-62 run of 2.9 seconds and a top speed listed at 230 miles per hour. See it yourself in our high-res image gallery above.