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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Incredible $12 million Ferrari collection up for auction

Ferraris come up for auction all the time, but in Scottsdale next month Gooding & Company will be auctioning off an entire collection of Maranello's finest projected to fetch around $12 million. The collection belongs to one Tony Shooshani, described as "a widely published and renowned Ferrari collector." He's the proprietor of a 599XX Evo, a LaFerrari, and one of only six Pininfarina Sergio roadsters made. They'll remain in his collection, along with his prized 288 GTO and his thoroughbred Arabian stallion named Enzo. But he's liquidating some other notables from his garage, giving other collectors a chance to bring them home instead. This includes a trio of supercars. There's an Enzo tipped to fetch between $2.4 and 2.8 million, an F50 ($2.5-2.9m), and an F40 ($1.3-1.6m). The more classically inclined may be more enticed by the 1960s-era 250 GT Lusso ($2.2-2.5m), 250 GT Series II Cabriolet ($2-2.3m), and Dino 206 GT ($700-800k), and there's a pair of 80s models as well in a 512 BBi ($400-475k) and 328 GTS ($125-150k). The Berlinetta Boxer was Ferrari's first mid-engined twelve-cylinder supercar, and the 512 BBi was the ultimate incarnation thereof. It was never officially sold in the United States, but some still made it over here. This particular example was once owned by racing legend AJ Foyt. Those pre-sale estimates place the value of the collection altogether at $10.3 million on the low side, and as high as $13.5 million. That's a whole lot of cash, but there's a whole lot of machinery here – in both quantity and quality. So if you've had a good six or seven figures burning a hole in your proverbial pocket and have been looking for the right place to invest it, this could be your chance. Related Video: Gooding & Company is Thrilled to Announce The Tony Shooshani Collection to be Auctioned at the Scottsdale Auctions Headlining the historic collection, a trio of rare Ferrari supercars from an astute collector – the 1990 Ferrari F40, the 1995 Ferrari F50 and the 2003 Ferrari Enzo SANTA MONICA, Calif. (November 30, 2015) – Gooding & Company, the auction house acclaimed for selling the world's most significant and valuable collector cars, is pleased to announce an outstanding array of Ferraris at its annual two-day Scottsdale Auctions on January 29 and 30, 2016.

Ferrari 488 Spider turbocharges its topless way into Frankfurt

There's a droptop supercar for any wealthy buyer's style at this year's Frankfurt Motor Show. If the sharply styled Lamborghini Huracan LP 610-4 Spyder doesn't get your heart racing, Ferrari is in attendance, as well, to give the turbocharged 488 Spider a public debut. With either of them, buyers are getting an exclusive, Italian name and plenty of performance to keep the wind gusting through their hair. The major upgrade for the 488 Spider and the reason for the new name is the addition of Ferrari's 3.9-liter twin-turbo V8 to the droptop. Just like in the 488 GTB coupe, it makes 661 horsepower and 560 pound-feet of torque. The Prancing Horse claims its latest Spider can hit 62 miles per hour in about 3 seconds and 124 mph in 8.7 seconds. The retractable hardtop is pretty quick, too, and can open in just 14 seconds. A redesigned aluminum spaceframe offers the benefit of 23 percent better torsional rigidity compared to the 458 convertible. While the styling at the front is the same, the 488 Spider wears some beautifully sculpted nacelles behind the seats. They create a streamlined look that flows right down the tail in profile. The glass pane between them can be retracted in three positions, too, to adjust the amount of wind and sound in the cabin. The droptop also has a new engine cover with louvers on each side. Check out all the little details of the blue example from the Frankfurt show yourself in our image gallery above.