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Ferrari renews partnership with Marlboro [UPDATE]

Formula One and Big Tobacco may have parted ways years ago, but the alliance between Ferrari and Marlboro continues on, apparently as strong as ever. Though neither party has made any official announcement or revealed any details of the arrangement, reports from the motorsport press indicate that the Scuderia and Philip Morris – the tobacco company which owns the Marlboro brand – have signed an extension of their longstanding partnership. Marlboro first arrived in Maranello way back in 1973, ramping up over the years to become its main sponsor by '93. The Italian outfit changed its name to Scuderia Ferrari Marlboro after the tobacco brand parted company with McLaren in '97. After tobacco advertising was ultimately banned in 2006 (at least in Europe), Ferrari was forced to remove the Marlboro branding from its cars, but the name stuck – and so did the logo, in various forms of obscurity and subliminality through 2010. The Marlboro name was dropped from the team's handle in 2011, but that didn't stop the two from renewing their partnership. And now they've reportedly extended again through 2018. Though the deal hardly comes as a surprise (even given the complete lack of discernible public association between the two), we don't doubt that Maurizio Arrivabene – the former Marlboro exec who recently took over the struggling team – had something to do with it. UPDATE: A spokesman for Scuderia Ferrari downplayed the significance of the story, telling Autoblog by correspondence that "the contract is extended through 2018 and details are confidential." UPDATE 2: Philip Morris International responded to our inquiry with the following statement: "Our agreement with Ferrari has been extended beyond 2015, but we are not in a position to provide financial or other details. This partnership provides us with opportunities such as enabling our adult consumers and business partners to experience motor racing through Ferrari factory visits and attending F1 races."

Ferrari 250 California record headlines $28.5M Baillon barnfind collection

Barn finds arise from time to time, bearing undiscovered treasures hidden away in some shed for decades before being unearthed and brought to the auction block. But few have ever compared to the Baillon Collection. And now its liquidation is complete, bringing in millions in sales on the back of frenzied bidding. Discovered just months ago, the Baillon Collection comprised some 100 vehicles said to have been rescued from the crusher by one Roger Baillon, a French transport magnate who intended to eventually put the cars on display in a museum. Unfortunately that never came to pass, but when the cars were found in sheds on his estate in rural France, the world took notice. In dire condition and in need of much TLC, 59 of the cars (those worth selling) were consigned to the auctioneers at Artcurial, which just handled their sale during the Retromobile classic car show this weekend in Paris. The highest price was fetched by a rare 1961 Ferrari 250 GT SWB California Spider with the highly desirable covered headlights found in the barn under a pile of old magazines. One of just 37 made, the drop-top Prancing Horse sold to an unnamed international collector for a record $18.5 million – far above initial estimates and, despite its condition, the most ever paid for a 250 GT of any kind. An American collector paid $2.2 million for the 1956 Maserati A6G bodied by Frua, also well above its pre-sale estimate range. A '49 Talbot-Lago T26 bodied by Saoutchik more than doubled even the top of its estimated value at $1.9 million, sold to a European collector. All told, the Baillon Collection brought in a staggering $28.5 million in sales, comprising over half the value of the lots, 89 percent of which Artcurial sold at the Retromobile auction.

Barrett-Jackson 2014: Michael Schumacher's 1998 Ferrari F300 earns round of applause, $1.7M bid [w/video]

There isn't much in the world that can aurally match the screeching wail of a Formula 1 car at redline. We obviously can't say whether or not the showmanship of starting this 1998 Ferrari F300 in front of the assembled masses at Barrett-Jackson and slowly taking it up to its 18,000-rpm redline had any effect on bidders, but it did, at the very least, result in a round of applause.
This '98 Ferrari F300 was driven 38 times by Michael Schumacher, and there was another round of applause for the driver, who's currently in a medically induced coma and listed in stable condition after a skiing accident. This particular example is number three of nine total built for the '98 season. Power comes from a 3.0-liter V10 engine producing 805 horsepower at 17,500 rpm.
After it was all said and done, bidding ended at $1.7 million (plus another 10 percent in fees). Check out our live images from the auction floor above, and scroll down below for a spine-tinglingly loud auction video and to read its official description.