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Ferrari cuts Toronto lawyer a deal to replace his flooded California [w/video]

A Ferrari might be the last vehicle you'd want to be driving when streets are submerged in water, but Toronto lawyer Howard Levitt was unfortunate enough to be behind the wheel of his $200,000+ Ferrari California when the tunnel he was driving through started to fill up. It was July, when parts of the Canadian city were flooded, but he was determined to make his flight to a court appearance the next day. So Levitt abandoned his metallic blue supercar in the middle of the street and took a cab to the airport, the National Post reports.
The car subsequently was totaled, and the insurance company covered the damage, so after completing his court assignment (and a column for the Financial Post that was due the same day), Levitt began to search for a replacement for his California - driving his 1994 Dodge Viper in the meantime. He decided on a 2014 California in the same metallic blue to replace his 2010 model. When he approached Ferrari to put in an order, the Italian marque was waiting for him, having heard of his mishap. The company offered him a "very generous" deal on a 2014 model; an undisclosed amount less than the after-options retail price of around $300,000.
The new Ferrari is expected to be delivered to Levitt in November, and we can only hope another flood doesn't catch him off guard. We're not so sure Ferrari would offer him another "very generous" deal. Feel free to watch the short video below, despite its rather static nature, which we included to precisely show the sad fate of Levitt's fallen California.

The Prancing IPO

Owning a Ferrari is something that a lot of car nuts hope to achieve. If you cringe every time you see some celebrity put massive rims on a 458, or paint an F430 neon purple, then you are the kind of person that appreciates what a Ferrari is. It's not a status symbol that will somehow make everyone love you and think you the most amazing person. Rather it is a medium with which to connect yourself to the history and heritage that exists in Modena. The sights, sounds, and smells of the car are worth more than any "thumbs up" you might get driving down the street. The exclusivity of the brand is one of the mechanisms that helps preserve that absolute care it takes to create a Ferrari. Now I don't own a Ferrari, but I appreciate that the Mr. Enzo Ferrari had a very significant part in molding car culture and motorsports. That tradition was carried on by a lot of people after Enzo himself. During my formative years that person was Luca Di Montezemolo. Every time he stepped in front of the camera in his distinctively Italian suit and shoes, I knew Ferrari was in good hands. Just the attitude he had made me feel safe that this very significant part of car culture was in safe hands. He could be giving an interview in Italian and without understanding a single word (well maybe one word, Ferrari) knew he was going to keep the Ferrari in Ferrari. Enter Sergio Marchionne. Now I am a huge Sergio fan. This guy is not your typical auto exec. His office isn't in the highest part of the tallest tower in Auburn Hills, and he doesn't wear a hand-crafted suit made of million thread count cloth. Not dogging in the man's style (his wardrobe is for sure worth more than mine and most others), but basically he is normal guy that doesn't conform to what might be considered the norm. He is his own man. On top of all that, he is a financial wizard. I was skeptical when he took over the reins at Ferrari only because he seemed to have so much on his plate to begin with. In the end I knew a car-guy, albeit one with a CPA/MBA, was in charge. So now when I heard he wanted to spin off Ferrari, I started trying to guess how long it was going to be before the geniuses of Wall Street started pushing Ferrari to pump volume. I saw a horrible future where there was now some entry-level Ferrari with a turbo-six, and four doors...just so every 30 yr-old analyst could flash their Ferrari key at the bar. Then I started thinking about another thing, the value. What is it worth?

Twin LaFerraris roar around Fiorano

What could possibly be better than a Ferrari LaFerrari running at full clip on the Italian brand's Fiorano test track? The answer is obviously two LaFerraris, both doing hot laps. So far as we know, this is the first time we've had an unadulterated listen - outside of the car, that is - to the latest Ferrari hypercar when it's being ran hard. There's no voiceover or music, just that righteous, hybridized V12.
We're told that the first LaFerrari, without camo, is a production model, while the other car is said to be testing a different exhaust setup. It sounds slightly different, and according to the videographer, it was noticeably louder than the production car. Take a look below for the full 2:48 of Italian V12 noise.