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All the cars of the monster Baillon Collection barn find are headed to auction [w/video]

Automotive barn finds are exciting for the thrill and surprise of the hunt. Of course, you're far more likely to find a rusting Chevy under a tarp, but there's always that chance to scoop up a forgotten Porsche or Shelby for a song. That aspect makes the massive Roger Baillon Collection so bittersweet. There were so many great classics sitting under an open shed in France, but they were there so long that many of them became just bare husks. Ahead of the February 6 auction in Paris, auction house Artcurial has released descriptions and images of the entire 59-car hoard. While the 1961 Ferrari 250 GT SWB California Spider and 1956 Maserati A6G 2000 Gran Sport Berlinetta Frua remain the stars, there are a few surprises among the bunch. The original announcement makes no mention of several modern Ferraris – at least compared to the rest of the collection – among the lots. They include a thoroughly beat 1982 308 GTSi without headlights and portions of the paint gone. There's also a 1988 Mondial Cabriolet that looks good on the outside, but Artcurial says needs a mechanical overhaul. A rather attractive gray 1978 400 GT is in similar condition. Scroll through the gallery above for the names and price estimates for all of the vehicles in the collection. If there's one you're particularly interested in there are even more photos and full descriptions in Artcurial's auction catalog. Also check out the video below to see what some of these classics looked like before they were hauled out of Baillon's lean-to after years of sitting in decrepitude. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery Roger Baillon Collection Auction View 59 Photos News Source: Artcurial, Artcurial Briest - Poulain - F. Tajan via YouTube Ferrari Maserati Auctions Classics ferrari 250 retromobile artcurial

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Ferrari to reveal California-based 149M on February 12

The updated, turbocharged Ferrari California might be the Prancing Horse's worst-kept secret ever. The long-rumored car was spotted testing last summer at the Italian dreammaker's Fiorano test track with the unmistakable whistle of a forced-induction engine, and Ferrari is now teasing the reveal of its "149M Project" on February 12. Because that the original codename for the California was the F149, the new car is almost certainly the refreshed version.
The exact engine under the hood is still a mystery, but it is rumored to be a tuned version of the 3.8-liter, twin-turbocharged V8 found in the Maserati Quattroporte with 523 horsepower and 524 pound-feet of torque, an engine that is already a significant upgrade over the 483 hp and 372 lb-ft in the current California. Other reported upgrades suggest there is the possibility of revised exterior pieces to make the new model look more like the F12 Berlinetta, along with an improved interior featuring a more modern infotainment system. As expected, Ferrari has no plans to drop the California's retracting hardtop for the updated model.
While Ferrari will debut the new car on February 12, the public will probably not get its first chance to check out the brand's entry-level sports car until the Geneva Motor Show in March.