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LaFerrari testing with turbo V6 F1 engine?

If Ford went and tested a NASCAR engine in a production Ford Fusion, it'd just be silly. Ferrari testing its new 1.6-liter, turbocharged V6 Formula One engine in a LaFerrari hypercar is not silly - it's excellent.
Now, we can't be certain if the video shown above is actually Ferrari's new F1 powerplant. Based on the big roof-mounted intake, the weird sounds coming from the camo'd LaFerrari and the teasers we've been hearing from other F1 engine providers, the race engine is a tantalizing idea.
The other possibility, perpetuated by our friends over at Road & Track, is that Ferrari is using the LaFerrari to test a next-generation powerplant. That looks good on paper, but this car strikes as being far too loud for any road legal engine. What do you think? What's Ferrari up to at Fiorano? Scroll down for the video and then let us know in Comments.

2013 Ferrari FF [w/video]

The World's Fastest Four-Passenger is Frickin' Fabulous
"I miss my mommy."
Those frightened words floated from the mouth of a five-year-old boy strapped snugly into a booster seat in the backseat of the Ferrari FF I was piloting. Moments earlier, his father had allowed me to take him, and his two brothers, for their first ride in a supercar, and I had apparently failed miserably.

Ferrari names Edwin Fenech head of North American office

Ferrari North America has been sailing without a captain for the past several months since its previous chief executive, Marco Mattiacci, was called home to Italy to run the Scuderia. But now the Italian automaker has announced a new capo to run the office in New Jersey, and his name is Edwin Fenech.
Not to be confused with the French-Italian actress Edwige Fenech (who obviously showed up in our research before the Ferrari exec did), Edwin Fenech has a long history of running regional offices for the Prancing Horse marque. Prior to making the jump to the North American division, Fenech ran the company's operations in the Middle East, Africa, Asia Pacific and China, and previously served as sales and marketing director for France and sales manager for all of Europe.
Now in charge of Ferrari's largest market, Fenech will be responsible for expanding the company's presence not only in the United States - in which Ferrari has been present now for sixty years - but also in Canada as well as Central and South America.