2002 Spider F1 **just Had Ferrari Dealer Engine Belt Service Completed on 2040-cars

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Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

1954 Ferrari 375 MM Scaglietti Coupe named Best In Show at Pebble Beach Concours d'Elegance

For the first time in the event's 64-year history, the prestigious Best In Show honor at the Pebble Beach Concours d'Elegance has been awarded to a Ferrari. The 1954 375 MM Scaglietti Coupe seen here is owned by car collector Jon Shirley of Medina, WA, and as it turns out, has quite a rich history.
Nevermind the fact that it's currently one of five road-going 375 MMs - this example was ordered by film director Roberto Rossellini, and was actually born as a Pininfarina-bodied competition Spyder. Following an accident, the car's original body wasn't able to be saved, but the chassis was sent to Carrozzeria Scaglietti in Modena for replacement, and the finished product became the company's first passenger car design for Ferrari.
Following its tenure with Rossellini, the car was owned by Mario Savona of Palermo, and later Charles Robert of Paris. Years later, the car was restored by its current owner in 1995, after being found in an underground garage in a Paris suburb.

Le Mans-raced 1953 Ferrari 340/375 MM headed to auction

Vintage Ferrari models show up on the auction circuit all the time, but few can match this particular '53 340/375 MM Berlinetta Competizione in terms of historical significance. Not only did the machine compete in the 1953 24 Hours of Le Mans, but this particular model managed to finish in second place before being disqualified for taking on extra brake fluid during a stop. More importantly, a total of three Formula One world champions have driven this car in competition at events like the Spa 24 Hours, Pescara 12 Hours and the Circuit of Guadeloupe.
The coolest part for us? Umberto Maglioli managed to set a public road stage record with this machine during the Carrera Panamericana by averaging 138 miles per hour over 223 miles. The effort was good enough to land the team a sixth place finish overall, and the record still stands to this day for any road stage anywhere. The 340/375 MM Berlinetta Competizione is up for auction in restored condition at the RM Auction event in Paris this week. Check out the full press release below for more information.