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Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

Drive like a prince: Join us for a walk through Monaco's car collection

Small, crowded, and a royal pain in the trunk lid to drive into during rush hour, Monaco sounds like an improbable location for a huge car museum. And yet, this tiny city-state has been closely linked to car culture for over a century. It hosts two major racing events every year, many of its residents would qualify for a frequent shopper card if Rolls-Royce issued one, and Prince Rainier III began assembling a collection of cars in the late 1950s. He opened his collection to the public in 1993 and the museum quickly turned into a popular tourist attraction. The collection continued to grow after his death in April 2005; it moved to a new facility located right on Hercules Port in July 2022. Monaco being Monaco, you'd expect to walk into a room full of the latest, shiniest, and most powerful supercars ever to shred a tire. That's not the case: while there is no shortage of high-horsepower machines, the first cars you see after paying ˆ10 (approximately $11) to get in are pre-war models. In that era, the template for the car as we know it in 2023 hadn't been created, so an eclectic assortment of expensive and dauntingly experimental machines roamed whatever roads were available to them. One is the Leyat Helica, which was built in France in 1921 with a 1.2-liter air-cooled flat-twin sourced from the world of aviation. Fittingly, the two-cylinder spun a massive, plane-like propeller. Government vehicles get a special spot in the museum. They range from a Cadillac Series 6700 with an amusing blend of period-correct French-market yellow headlights and massive fins to a 2011 Lexus LS 600h with a custom-made transparent roof panel that was built by Belgian coachbuilder Carat Duchatelet for Prince Albert II's wedding. Here's where it all gets a little weird: you've got a 1952 Austin FX3, a Ghia-bodied 1959 Fiat 500 Jolly, a 1960 BMW Isetta, and a 1971 Lotus Seven. That has to be someone's idea of a perfect four-car garage.  One of the most significant cars in the collection lurks in the far corner of the main hall, which is located a level below the entrance. At first glance, it's a kitted-out Renault 4CV with auxiliary lights, a racing number on the front end, and a period-correct registration number issued in the Bouches-du-Rhone department of France. It doesn't look all that different than the later, unmodified 4CV parked right next to it. Here's what's special about it: this is one of the small handful of Type 1063 models built by Renault for competition.

Ferrari picks up ex-Sauber driver Esteban Gutierrez as test pilot

With McLaren's long-awaited confirmation of Fernando Alonso and Jenson Button, the grid for the 2015 Formula One World Championship is finally complete. (That is, at least, aside from the bankrupt Caterham and Marussia teams, whose fate for next season still remain open.) But with the big game of musical chairs now drawn to a close, not everyone who had a seat this year will have one the next. And that includes one Esteban Gutierrez, who lost his ride with Sauber but has landed a test driver role with Ferrari instead. Gutierrez climbed up through the formula racing ladder, winning the 2008 Formula BMW Europe and 2010 GP3 titles before getting his start as a test driver with the Sauber team – a role which he held for two seasons while simultaneously putting up a good fight and winning races in GP2. Sauber promoted him to the race seat in 2013 (when he placed a career-best seventh place at the Japanese Grand Prix) and kept him on board for another season. But after failing to finish in the points even once this past year, both he and veteran team-mate Adrian Sutil were both replaced for next season. Taking their place will be Marcus Ericsson (who drove for Caterham this year) and newcomer Felipe Nasr (who served this season as test driver at Williams). That's left Gutierrez without a race seat, but Scuderia Ferrari has snapped him up as its official test and reserve driver for next season. In that capacity he'll be offered the chance to drive top-flight machinery and hone his skills with a front-running team, and will be on standby should either Sebastian Vettel or Kimi Raikkonen be unable to drive at one grand prix or another. Most of the other teams have yet to confirm their third drivers, but Williams recently announced it was promoting Susie Wolff to the job and McLaren confirmed Kevin Magnussen was bumped down for next season to make way for Alonso. The move may strike some as odd since Gutierrez is not part of the Ferrari Driver Academy development program, but Sauber has long shared close ties with the Maranello-based team. Ferrari supplies engines to Sauber, which in turn sometimes graduates drivers to the Scuderia. Former Ferrari drivers Felipe Massa and Giancarlo Fisichella both drove for Sauber, and current drivers Vettel and Raikkonen both got their starts there as well. A Mexican driver is back to Maranello Maranello, 15 December 2014 – Ferrari announces that, as from next season, Esteban Gutierrez will become part of the Scuderia workforce.