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1962 Ferrari 250 GTO Sells For $38 Million At Auction

A 1962 Ferrari 250 GTO became the most expensive car ever sold during an automotive auction Thursday night when a buyer paid $38 million for the vehicle at a Bonhams event. Only 39 of the racers were ever built, and it is a favorite among collectors. One reportedly sold for $52 million in a private sale. If true, it would be the most expensive car ever purchased. Another Ferrari GTO built for legendary racecar driver Stirling Moss sold for $35 million in 2012. Thursday's sale broke the auction record set at a Goodwood auction last year of a Mercedes W196R that was driven by Juan Manuel Fangio to wins in the 1954 German and Swiss Grand Prix races by $8 million. Pretty good for a car that went to the auction block with no reserve, meaning there was no minimum price set for the sale of the car, though bidding started at $11 million, according to the Los Angeles Times. The Ferrari 250 GTO was the star of the show, but it wasn't the only rare Ferrari on the auction block. Bonhams brought ten of the most collectable Ferraris in the world on stage, including a 1962 250 GT Short-Wheelbase Speciale Aerodinamica that went for $6.875 million, a 1953 250 Mille Miglia Berlinetta driven to racing victory by Phil Hill for $7.26 million and even a 1978 312 T3 Formula One car for $2.31 million. All told, the Ferraris sold for $65.945 million, according to Autoblog.

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

Christian Bale quits Enzo Ferrari biopic over weight gain

Christian Bale has an unusual but rational reason for dropping the role of Enzo Ferrari in the upcoming biopic of that same name, Variety reports. The actor, famous for his role in the Dark Knight trilogy and American Psycho, apparently felt that he couldn't gain the weight necessary to start filming this spring quickly enough without putting his health in danger. As we reported last year, Bale was to play Ferrari during a dark year for the company, when 11 people died during an accident involving one of the company's race cars during the 1957 Mille Miglia, a race in Italy held on public roads. The crash led to the cancelation of the Mille Miglia entirely. The script itself is based on a book written by famous automotive journalist Brock Yates, "Enzo Ferrari, The Man, The Cars, The Races." While the director, Michael Mann, now has to scramble to find a new lead actor, Robert de Niro is reportedly developing a movie in which he will play il Commendatore over a wider span of the man's life. Nonetheless, the idea of two Enzo biopics in the offing should make gearhead movie lovers doubly happy. Related Video: