1991 Ferrari 348ts "serviced, Beautiful, Original!!!" on 2040-cars

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Ferrari production to increase under Marchionne

The head of any company has to juggle the relationship between supply and demand. Of course, that applies to automakers too, even ones as high-end as Ferrari. And as with many other decisions, the way Ferrari has addressed supply and demand has come down principally to the principal.
Enzo Ferrari may have only wanted to sell as many vehicles as he needed in order to fund his company's racing department, but with the F40 - the last model made under his watch - Ferrari ended up increasing supply to meet growing demand. However, after Luca di Montezemolo took over in the wake of Enzo's passing, he started constricting supply. He figured Ferrari could sell 400 units of the F50, for example, so he built 399. More recently, Montezemolo undertook a course of action that spread Ferrari into more markets, while simultaneously constricting supply to increase demand and thereby profitability.
It's been a winning formula for Ferrari. Just days ago, the company announced record earnings up by 14.5 percent in the first half of 2014 over the same period last year, which itself had seen a 7.1-percent increase over the year before. Clearly the strategy has worked, but Montezemolo's successor is already eying a different approach.

Valet gives Ferrari 458 keys to wrong Florida man

A Florida man is suing a resort and valet company after a valet attendant gave the keys to his yellow 2014 Ferrari 458 Spider to the wrong man, who then took it on a joyride in what police believe was an attempt to impress a woman. Because of course it was. The mishap dates back to July 2017 at the Vinoy Renaissance St. Petersburg Resort & Golf Club. According to the Tampa Bay Times, the valet attendant told police things got very busy, and that at some point, a man, identified as Levi Miles, then 28, asked for keys to the Ferrari. He was accompanied by a woman, identified as Chloe Rimmer, 24. In the police report, the man "seemed to be impatient" and was "demanding," the Times reports. He told the valet the ticket was inside the car and that he would bring it back. Instead, the valet told police the two sat in the Ferrari for "quite a while." Figuring he wasn't getting a tip, he stopped paying attention, and the couple eventually drove off. Police soon pulled them over as they prepared to get on a freeway ramp because the taillights weren't working. Police also said the driver appeared to be having "difficulty" driving the car. So basically, had he known how to turn on the lights and was capable of driving the thing (admittedly, Ferraris can be tricky), this plan totally would've worked. For a bit longer at least. Then again, the police also found about 2 grams of cocaine on the center console so that might've had something to do with the driveability issues. Police eventually arrested Miles and Rimmer. He had told the officer he was a Marine driving his father's car. He denied knowing about the drugs. He reportedly acknowledged trying to distract the valet attendant from demanding the valet ticket and said he knew the car wasn't his. "Miles stated the vehicle and keys were given to him by (the) valet," the report reads, "so technically he did not steal the vehicle." Miles faces charges of grand theft of more than $100,000, possession of cocaine and habitually driving with a suspended or revoked license. Rimmer was charged with possession of marijuana after police found a gram of it in her purse.

24 Hours of Le Mans live update part one

We tasked surfing journalist Rory Parker to watch this year's live stream of the 2016 24 Hours of Le Mans. What follows is an experiment to experience the world's greatest endurance race from the perspective of a motorsports novice with a profanity-laden stream-of-consciousness writing style. Parker lives in Hawaii and spends far more time spearfishing than behind the wheel of a car. Jump ahead to Part Two here, and Part Three here. Big Money and billionaire hobbyists and rockets on wheels. Jets belching French color smoke overhead. Balance of power fuckery. Plenty of water on the ground this morning. Absurdly expensive motorcars lined up in the pissing rain. Fast twitch lunatics behind the wheel. Chomping at the bit. Let's go let's go let's go! Race hasn't even started, Ford #67 maybe dealing with clutch issues. Karma? That beautiful bastard Brad Pitt's out on the track, waving the tricolor flag. It's a standing start in "Noah's Ark" weather and the 2016 24 hours of Le Mans is go! First lap takes place behind the safety car, finished in a record setting 8 minutes 27 seconds. Wrong kind of record maybe, but this is the first time I've set my mind to watching the whole damn race. Feel like I'm part of history. 3:00 AM on Kauai, a little too early for life. Sucking down coffee like a maniac. Don't fall back asleep. Got my hands on four hours of rest, how much more can I need? Better be enough for the next twenty four hours. Gonna get kinda punchy toward the end. Jason Statham on the scene. Four feet of solid muscle, non-existent hairline. Lovely wife peanut gallery sitting next to me calls him the "best race car drive in the world." Not sure if she's serious. Toss up, could go either way. Statham's a funny guy. Heir to the Bruce Willis comedy action crown. Really good in the movie where the fat comedy lady plays a spy. Ford's on the road. Problems with gearbox pressure, apparently. Nearing a half hour in and the safety car is still on the track. Hellish amounts of water on the ground, in the air. Visibility is garbage. Getting better. Twitter wags, "Not with a bang but a whimper." Just building suspense. Mother Nature felt like killing some people today, race officials need to dial back the drivers until it dries a tad. Normal inclination would've seen 'em flying, guaranteed early lap wrecks. Sad news for that bloodthirsty part of my lizard brain I try and keep suppressed. Good news for humanity. #12 in the pit for a bit.