2006 Dodge Viper Srt-10 Coupe 2-door 8.3l on 2040-cars

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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

The final-year Viper special editions sold out so fast Dodge is adding more

Viper collectors don't mess around. After Dodge opened ordering for its 25th anniversary 2017 Viper models – some of the last ones that will be built – all of the cars were spoken for in just five days. The company managed to sell 206 cars, an average of about 41 per day. Compare that to the 241 Vipers sold through May of this year and you can see why special editions make good business sense. Demand was so strong that Dodge will add a sixth special-edition for the Viper's last year of production. Within the group of five initial special packages, the winner was the 1:28 Edition ACR; all 28 went in 40 minutes. Dodge sold the 31 VooDoo II Edition ACRs in two hours, while 25 Snakeskin Edition GTCs and 100 GTS-R Commemorative Edition ACRs took two days to sell out. The 22 Dodge Dealer Edition ACRs took five days – apparently the dealers were too busy taking orders for the other 184 cars they didn't have time to order their own. The additional anniversary car is called the Snakeskin ACR. Dodge will build "up to" 31 of them, which we're pretty sure means exactly 31 if the previous demand is any indicator. The count matches the 2010 run of Snakeskin ACRs and will take the final-edition total to 237. We don't have any photos of that one yet, but you can get a good idea of what it will look like from the Snakeskin GTC. This one features Snakeskin Green paint, obviously, with a custom snakeskin-patterned SRT stripe, the ACR Package, the Extreme Aero Package, carbon-ceramic brakes, the ACR interior, a serialized Snakeskin badge on the instrument panel, and a custom car cover with the owner's name by the door. It will be available to order in the middle of this month, which means it will be sold out well by the end of the month. Chances are these and many of the others will go to mega-collectors like Wayne and D'Ann Rauh of Texas, who, at last count, owned 79 Vipers. Seventy-nine. Like we said, Viper collectors don't mess around. Related Video:

What's big at the Chicago show | Autoblog Podcast #503

On this week's podcast, Mike Austin and David Gluckman discuss the big debuts at the 2017 Chicago Auto Show. They also recap what they've all been driving lately, and the episode wraps up with Spend My Money buying advice to help you, our dear listeners. And there's an awful Dad Joke thrown in there for you to find. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #503 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics and stories we mention Jaguar XE Volkswagen Golf R Toyota Highlander Hybrid Chicago Auto Show coverage Used cars! Rundown Intro - 00:00 What we're driving - 01:46 Chicago show preview - 22:58 Spend My Money - 35:36 Total Duration: 52:48 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Podcasts Chicago Auto Show Chevrolet Dodge Jaguar Toyota Volkswagen Truck Hatchback SUV Performance Sedan ford expedition jaguar xe volkswagen golf r 2017 Chicago Auto Show