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Dodge Demon priced at $84,995, or almost 20 grand more than a Hellcat

Ridiculousness has a price, and it is $84,995. That is the admission fee for the 2018 Dodge Challenger SRT Demon, or as most people call it: The Demon. The number includes a $1,700 gas guzzler tax and $1,095 destination fee. It does not include a number of options, may of which cost a dollar. Of those $1 options, a front passenger seat and rear seats are but two. Which is more of a reminder that, yes, Dodge will sell you car with only one seat if you want it that way. The other big $1 option is the Demon Crate, which includes skinny front tires for the drag strip, an impact wrench and jack, and a performance powertrain control module that bumps the power up to 840 hp on race gas. Dodge says the true value of the crate is $6,140. Don't let that fool you, as chances are they're just baking that cost in the $19,705 increase from the Challenger Hellcat. Did we mention you can get a sunroof. Yes, you can get a sunroof, for $4,995. Surely one of the 3,300 Demon buyers (3,000 in the US, 300 in Canada) will take pride in checking every option box. For posterity, here's the entire list verbatim from Dodge's press release: Demon Crate ($1): Exclusive Demon Crate offers components that unleash the car's 840 horsepower, 770 lb.-ft. of torque and full potential at the drag strip and is personalized with the buyer's name, VIN and serial number. The Demon Crate and the performance parts it holds are valued at $6,140, but Challenger SRT Demon owners can buy the entire package for $1.

2020 Ford Police Interceptor Utility dominates Michigan State Police testing

The Michigan State Police has released its preliminary findings from testing the 2019 crop of police vehicles, and the results are a bit surprising. The consistent top performer of the bunch was the 2020 Ford Police Interceptor Utility, better known to civilians as the Ford Explorer. Specifically, the top performer was the model with the new turbocharged 3.0-liter V6. The Michigan State Police conducts acceleration, top speed, braking and lap time tests of all the available police vehicles. The 3.0-liter Police Interceptor Utility was the fastest to 60 mph at 5.77 seconds, had the highest top speed of 150 mph, and the best average lap time of 1:36.47. The lap time was particularly impressive as it was just over half a second faster than the next quickest car, the all-wheel-drive V8 Charger. View 13 Photos Still, the 2019 Dodge Charger gave the Explorer a serious run for its money. The all-wheel-drive V8 Charger was only 0.1 seconds behind the Explorer to 60 mph with a time of 5.87 seconds, and the rear-drive version was third quickest at 6.15 seconds. Both V8 Chargers were only 1 mph off of the Explorer's top speed, and the V6 example was third fastest at 141 mph. We already mentioned the all-wheel-drive V8 Charger was half a second off the Explorer's lap time, and the rear-drive variant was just over 1 second behind, giving it the third fastest average time. Dodge also took home braking bragging rights. The V6 Charger won out with a distance of 126.9 feet, followed by the rear-drive V8 Charger with 128 feet, and the V6 Durango Pursuit stopping at 128.8 feet. Now of course where there are winners, there are also losers. The slowest accelerating police car was the Ford Police Responder Hybrid Sedan, better known as the Fusion Hybrid, with a time of 9.24 seconds. At 8.59 seconds was the V6 Dodge Durango, and the V8 Chevy Tahoe with four-wheel-drive was third slowest at 7.98 seconds. Lowest top speed was 106 mph with the Ford F-150 Police Responder with the 3.5-liter turbocharged V6, followed by the V6 and V8 Durangos with 117- and 118-mph top speeds respectively. In braking, the Chevy Tahoes performed the worst with the rear-drive version stopping at 145.7 feet and the four-wheel-drive version stopping at 142.5 feet. The F-150 followed with 141.9 feet. When it came to lap times, the Fusion Hybrid lapped the slowest with a time of 1:46.31. The V6 Durango was about a second faster with a time of 1:45.45.

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.