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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Fiat Chrysler recalls 4.8 million U.S. vehicles for cruise control defect

WASHINGTON - Fiat Chrysler said on Friday it is recalling 4.8 million U.S. vehicles over a defect that could prevent drivers from deactivating cruise control and warned owners not to use the function until they get software upgrades. The Italian-American automaker said no injuries or crashes are related to the large recall campaign but said it had one report of a driver of a 2017 Dodge Journey rental car unable to deactivate the cruise control. Fiat Chrysler, which in 2015 was hit with penalties from U.S. regulators totaling $175 million for safety lapses, did not say how much the recalls would cost. The recall addresses what Fiat Chrysler called an "extremely rare" series of events that could lead to drivers being unable to cancel cruise control. The National Highway Traffic Safety Administration (NHTSA) said on Friday it "strongly encourages vehicle owners to follow a warning" to stop using cruise control on the recalled vehicles until repaired. NHTSA said drivers could overpower the system by forcefully applying the brakes until the vehicle stopped. Fiat Chrysler also said the vehicle could be stopped by shifting into neutral and braking. Fiat Chrysler shares fell more than 2 percent in premarket trading in New York on the recall. Fiat Chrysler noted that at times cruise control systems automatically initiate acceleration to help vehicles maintain driver-selected speeds, including when going up an incline. If an acceleration occurs simultaneously with a short-circuit in a specific electrical network, a driver could be unable to deactivate the function. Fiat Chrysler said vehicles may be placed in park once stopped, at which point cruise-control is canceled. The recall involves a group of gasoline-powered vehicles with automatic transmissions from various model years built from 2014 through the 2019 model year. Most of the vehicles being recalled cover the 2014-2018 model years. Among the vehicles being recalled are the Chrysler 200, Chrysler 300, Chrysler Pacifica, Dodge Charger, Dodge Challenger, Dodge Journey, Dodge Durango, Jeep Cherokee, Jeep Grand Cherokee, Jeep Wrangler and Ram 1500, 2500 and 3500 pickup trucks and Ram 3500/4500/5500 cab chassis trucks. Fiat Chrysler made the announcement going into the busy Memorial Day weekend, which traditionally kicks off the summer driving season.

The Dodge Demon's massive drag tires are just barely street legal

Despite the gaffe that was the Vin Dieselgate leak (no, not that one), Dodge and SRT are soldiering on with the twelve-part Dodge Demon rollout in the lead up to the car's reveal at the New York Auto Show. The Vin Diesel video showed what is almost assuredly the car's front, but now we get an official view of the Demon's rear in this week's video, "Wide Body." Along with the new view, Dodge shows off a cryptic license plate (Michigan #2576@35) and details on the Demon's tantalizing wheel and tire combo. That wheel and tire combo, meant to fill out the Demon's new wide wheel arches, is frankly impressive. Lightweight 18- by 11-inch wheels are wrapped in special Demon branded Nitto NT05R tires measuring an astounding 315/40R18 at all four corners. Not only does that trump the old Camaro Z/28's 305 section tires, it makes the Demon the first production car to come equipped from the factory with drag radials, claims Dodge. Presumably, the goal with the Demon is to provide enough power and grip to rotate the Earth underneath the car rather than propelling the car itself down a dragstrip. Beyond that, few other details were revealed. Dodge provided some vague information about how the "wide-body is laser clearanced, and the entire chassis is e-coated for durability before final assembly," but doesn't actually explain what that really means. We do know now that the flared fenders add 3.5 inches to the Demon's overall width. Overall, the car looks mean and purposeful, especially wrapped in just barely street-legal rubber. Follow along at www.ifyouknowyouknow.com and see if you can find and decipher all the hints. Related Video: Design/Style New York Auto Show Dodge Coupe Performance tires dodge demon dodge hellcat