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Mopar maneuvers into SEMA with a multitude of modified models

As the aftermarket and performance arm of Fiat Chrysler Automobiles, Mopar has a duty to extract everything from the company's models that it can, and there's no better place to show all of its work off than the annual SEMA Show.
Dodge really gets in on the act this year with several customs to show off different parts of the brand's performance heritage. Perhaps the most interesting among them is the track-prepped Viper ACR Concept (pictured above). It wears a custom body kit to produce even more downforce, thanks in no small part to a monstrous wing at the back. To shed weight, most of the interior is stripped out, as well. Next up, the Challenger T/A Concept takes inspiration from '70s Trans-Am racing in a livery of Sublime Green and matte black paint. The center scoop in the hood keeps the 6.4-liter V8 fed with cool air, and the special's 20-by-9.5-inch matte black wheels keep it planted in the corners.
Also getting the once-over from Mopar is the Charger R/T. It wears the division's body kit, and under the hood, a cold-air intake keeps the 5.7-liter V8 breathing. The suspension is retooled to hold the road better with a coil-over kit, upgraded sway bars and strut tower braces for the front and rear. The company is also showing off a snazzy blue Charger with a mean look. The final Dodge getting work from Mopar is the Dart R/T Concept with bright, O-So-Orange paint and a matte black hood with a scoop hooked directly to the air intake. The performance-oriented design is finished off with a coil-over suspension and big brake kit, as well.

Redonkulous Dodge Charger is ridin' high

We're a bit hazy on the styling of this particular donk, which was recently spotted hashing about by HotCarsTV at the Southern Heritage Classic Car show in Memphis. Sporting a dope paint job and some wheels that make a blunt statement about what the driver enjoys, it's a unique take on the popular customizing trend.
The owner may be kiefing it real with the theme on this Dodge Charger, but when your car looks like this, it's easy to weed out from the crowd. Chronic police stops must also make it a pain to drive on a regular basis, though. Even with the big wheels, we bet the driver still finds time to light 'em up. Take a look down below for a brief video of this outrageous mean green machine on the road.

Dodge Charger and Challenger go Plum Crazy for Woodward Dream Cruise

Dodge will be rolling through a purple haze at the 2015 Woodward Dream Cruise on August 15 with the reintroduction of Plum Crazy to the color options on most trims of the 2016 Challenger and Charger. To premiere the latest use of the wild shade, the brand's display at the annual Detroit-area automotive event will be showing off violet versions of the 2016 Dodge Challenger 392 Hemi Scat Pack Shaker and Charger R/T Scat Pack. The brash tone originally debuted in 1970, but Dodge has kept the lavender hue special in recent years by limiting the option to specific trims. It was last offered during the 2014 model year on R/T and SRT trims of the two vehicles. Practically any buyer will be able to go Plum Crazy if they want. On the Challenger, the color will be available on the SXT Plus, R/T models, Hemi Scat Pack Shaker, SRT 392, and SRT Hellcat trims. The choices for the Charger will be similarly broad, including the SXT when ordered with 20-inch wheels, R/T versions, SRT 392, and SRT Hellcat. Customers desperately wanting a vehicle in the insanely violet shade will be able to place the first orders in September, and dealers will get the chance from October through the end of the year. Production of the lavender muscle cars will then commence in November. Dodge Debuts Plum Crazy Heritage Hue for 2016 Challenger and Charger at Woodward Dream Cruise, Provides Collector-demanded Production Numbers for High-impact Paint Colors New 2016 Dodge Challenger 392 HEMI Scat Pack Shaker and Charger R/T Scat Pack Models in Plum Crazy Will Be Shown at the Dodge Display at 13 Mile and Woodward Ave in Royal Oak, Mich.