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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Dodge Durango Shaker concept: A 392 V8 in front of six Viper seats

When done right, a parts-bin special can be a beautiful thing. This Dodge Durango Shaker concept for the 2016 SEMA show is one such vehicle, and it's easily our favorite Mopar debuting in Vegas. The key, of course, is pulling from the right bins. Take a tour and you'll see Charger, Challenger, and Viper pieces grafted onto this slick crossover. The featured special part is the big, 6.4-liter 392 Hemi V8 that's been dropped under the hood; it's sourced from the SRT Challenger and Charger where it makes 485 horsepower and 475 pound-feet of torque. With that in place, the fabricators cut a big hole in that hood for the Challenger's awesome optional shaker scoop. It wasn't an easy installation; it required a custom spacer for the intake to make sure everything lined up with the hole properly. View 17 Photos Apparently there were some Viper seats lying around, so six of them were stuck into this Durango. Makes sense. It does lose a bit of people-carrying capability as a result, since only two seats fit in each row, and the seats don't fold for extra cargo room. A Dodge spokesperson attested to the fact that all three rows are usable, if not totally comfortable. But then stock third-row seats aren't always that comfortable anyway. Seriously, though, Viper seats. We don't care how comfortable or usable the result is. Although you might not give it a second thought, even the fuel filler needed some special attention. This piece was also lifted from a Dodge Challenger, and it was taken along with the surrounding sheet metal. Because of the different orientation of the filler cover on the Challenger, the builders decided the easiest way to get it to fit was to chop the fuel filler section out and weld it onto the Durango. The designers also put a little blue Stig on the cover. And those are just the cool parts that were hard to install. This Durango features plenty of other slick details, like the custom bumpers, fender flares, and side skirts. Everything is painted B5 Blue with matte black and carbon accents all around. Up front, the bumper hides a pair of fog lights stolen from a Challenger Hellcat – and yes, they're the ones with intakes in the middle. The grille is also a custom piece, losing the standard crosshair design for better airflow. The fender flares cover up some seriously wide, 305-section tires at all four corners, which are hauled down by Hellcat brakes. The rear bumper bumper contains a stylish center-exit exhaust with dual tips.

Dodge gives 2015 Viper slight power increase, new GT model

With its troubling sales figures, the newly rechristened SRT Dodge Viper needs to come out swinging for 2015. To do that, Dodge has made a number of tweaks and changes that will hopefully carry the V10-powered sports car into more successful days.
First up for 2015 is a new GT model, which aims to marry the reasonable price of the base car with the adjustable suspension and trick stability control program of the GTS model. The GT also sports a cabin that's covered in Alcantara suede and Nappa leather as standard.
Also new for 2015 is the SRT TA 2.0 Special Edition, which expands on last year's Viper TA by adding new aerodynamic bits and bobs, including a larger rear wing, which ups downforce at 150 miles per hour from 278 pounds to 400 pounds.