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Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Dodge Journey and Fiat Freemont engine-cover recall affects 350k CUVs

FCA is recalling 349,731 examples of the 2011-2015 Dodge Journey and Fiat Freemont worldwide to better secure their engine covers. Of these affected vehicles, there are 144,416 in the US, 43,679 in Canada, 46,231 in Mexico, and 115,405 elsewhere. About 10 percent of them are also still at dealers, according to the automaker. Only models with the 2.4-liter four-cylinder engine are affected by this campaign. According to the company, the engine covers on these vehicles can be dislodged, and this can pose a fire risk if the loose part comes in contact with hot exhaust components. Warning signs of this happening include a noise under the hood, burning smell or a light on the instrument panel. The problem was discovered after three incidents on rough roads in Chile, and there was one minor injury there. According to FCA US spokesperson Eric Mayne to Autoblog, there have been eight occurrences of this issue reported in the US, but these were all related to "heat damage." There have been no reported injuries here. To fix the problem, dealers will install new engine-cover retainers on the affected models. These repairs will begin in August. As always for recall repairs, owners won't be charged. Statement: Engine Cover July 22, 2015 , Auburn Hills, Mich. - FCA US LLC is voluntarily recalling an estimated 144,416 crossover utility vehicles (CUVs) in the U.S. to better secure their engine covers. Engine covers in certain vehicles may become dislodged. If they come in contact with exhaust components, it may pose a fire risk. This condition was discovered during an FCA US investigation of three incidents in Chile. In each case, the vehicle had been driven extensively on unpaved or uneven surfaces. The Company is aware of a single related injury, described as minor. Affected are 2011-2015 Dodge Journey and Fiat Freemont CUVs equipped with 2.4-liter, four-cylinder engines. FCA US will install upgraded engine-cover retainers in these vehicles. The remedy will be available when customer notification begins next month; service will be performed free of charge. Vehicles equipped with six-cylinder engines are not affected. Additional Journey and Freemont populations also are subject to this campaign. They comprise an estimated 43,679 vehicles in Canada; 46,231 in Mexico; and 115,405 outside the NAFTA region. Of the 349,731 total vehicles subject to this campaign, approximately 10 percent remain in dealer hands.

Stellantis earnings rise along with EV sales

AMSTERDAM — Automaker Stellantis on Wednesday reported its earnings grew in 2022 from a year earlier and said its push into electric vehicles led to a jump in sales even as it faces growing competition from an industrywide shift to more climate-friendly offerings. Stellantis, formed in 2021 from the merger of Fiat Chrysler and FranceÂ’s PSA Peugeot, said net revenue of 179.6 billion euros ($191 billion) was up 18% from 2021, citing strong pricing and its mix of vehicles. It reported net profit of 16.8 billion euros, up 26% from 2021. Stellantis plans to convert all of its European sales and half of its U.S. sales to battery-electric vehicles by 2030. It said the strategy led to a 41% increase in battery EV sales in 2022, to 288,000 vehicles, compared with the year earlier. The company has “demonstrated the effectiveness of our electrification strategy in Europe,” CEO Carlos Tavares said in a statement. “We now have the technology, the products, the raw materials and the full battery ecosystem to lead that same transformative journey in North America, starting with our first fully electric Ram vehicles from 2023 and Jeep from 2024.” The automaker is competing in an increasingly crowded field for a share of the electric vehicle market. Companies are scrambling to roll out environmentally friendly models as they look to hit goals of cutting climate-changing emissions, driven by government pressure. The transformation has gotten a boost from a U.S. law that is rolling out big subsidies for clean technology like EVs but has European governments calling out the harm that they say the funding poses to homegrown industry across the Atlantic. Stellantis' Jeep brand will start selling two fully electric SUVs in North America and another one in Europe over the next two years. It says its Ram brand will roll out an electric pickup truck this year, joining a rush of EV competitors looking to claim a piece of the full-size truck market. The company plans to bring 25 battery-electric models to the U.S. by 2030. As part of that push, it has said it would build two EV battery factories in North America. A $2.5 billion joint venture with Samsung will bring one of those facilities to Indiana, which is expected to employ up to 1,400 workers. The other factory will be in Windsor, Ontario, a collaboration with South KoreaÂ’s LG Energy Solution that aims to create about 2,500 jobs. The EV push comes amid a slowdown in U.S.