1998 Dodge Laramie 1500 Longbed Pickup on 2040-cars

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How good would this look as a Dodge? New Peugeot 408 is a cool EV crossover coupe

Americans have long lusted after the forbidden fruits of the automotive markets: Vehicles offered elsewhere but not sold here in the United States. When Fiat Chrysler Automobiles, former parent to Jeep, Chrysler, Dodge, and others, joined forces with PSA (Peugeot and others), there was hope that Americans could get hold of some quirky French cars as part of the deal. That hasn’t happened, at least not yet. As it turns out, Europeans get just as many boring crossovers as we do, though Peugeot thinks it has a solution with the new 408, an aerodynamic compact crossover with style for days. While we seriously doubt a rebadged 408 would ever show up on our shores, it's easy to imagine how a vehicle looking something like this on the same electrified platform could spawn a viable product for the American market. Squint a bit and "new electric Dodge Intrepid" comes to mind.  Perhaps it shouldn't be surprising that France would come out with a new vehicle that seems well-matched to the American market. Utility vehicles made up 46% of new vehicle sales in France in May, matching the sales numbers of sedans in the country. PeugeotÂ’s banking on the fact that many people want the space and usability of a compact SUV but tire of the styling and ubiquity of the vehicle type. The fastback shape provides a more dramatic design look without completely sacrificing the characteristics that make SUVs so popular.  Peugeot offers a traditional SUV in the 3008, but the 408 is sleeker and more aerodynamic. The automaker says that the 408 “offers a feline stance and unique allure, engineering excellence focused on efficiency and intelligent electrification, as well as the emotions provided by cutting-edge technologies dedicated to driving pleasure and instinctive use." Two plug-in hybrid powertrains will be offered first, producing 180 and 225 horsepower. A standard gas model will also be available with a 130-horsepower engine. All variants get an eight-speed gearbox, and Peugeot says an electric model will come later. No Stellantis brand in the United States currently offers a purely electric vehicle.  Peugeot will build the 408 at its plant in Mulhouse, France, for the European market. The vehicle will go on sale early in 2023 and will later become available in China. Related video: Featured Gallery 2023 Peugeot 408 Green Green Dodge Citroen Crossover Future Vehicles

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.

Chrysler to reveal next minivan at 2016 Detroit Auto Show

All eyes in the industry are presently fixed on this year's Detroit Auto Show, but over at Fiat Chrysler Automobiles, they're already looking towards next year's show. That's when the Italian-American automaker says it'll unveil the next Chrysler minivan. The announcement, made on the FCA Corporate Twitter feed, promises that the next Pentastar minivan will debut in January 2016, which (along with the hashtag NAIAS) suggests the next-generation family hauler will debut at the Detroit show next year. Auburn Hills is expected to replace the current Chrysler Town & Country and Dodge Grand Caravan with two all-new models: one keeping the minivan form, and the other shifting into more of a crossover. Just which nameplate gets the new form factor, and which will debut at Cobo next year, we don't know. Odds are good that it'll be the minivan not the CUV, though. Chrysler's minivan has been a winning business for the Detroit automaker, pioneering the segment, outselling the competition and marketing around the world under more brands and nameplates than just about anything else in the industry. The vehicle has been sold as the Dodge Caravan, Chrysler Town & Country, Chrysler Voyager, Plymouth Voyager, Lancia Voyager, Ram Cargo Van and Volkswagen Routan, to say nothing of long-wheelbase Grand versions of many of the aforementioned nameplates. News Source: FCA via Twitter Detroit Auto Show Chrysler Dodge Minivan/Van Detroit 2016 Detroit Auto Show chrysler town and country dodge grand caravan dodge caravan