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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Gauging reaction to the 2015 Dodge Charger Pursuit on Detroit highways

Steven Ewing and I kind of pretended to be cops a few weeks ago. No, not in the illegal way; we just took turns driving the 2015 Dodge Charger Pursuit around Detroit and its suburbs, learning invaluable life lessons along the way. A lot of those lessons came in the form of weird reactions from other drivers. Steve peeved his neighbors by surprising them in the parking lot, I can damn close to sitting in jail next to a murderer and we both caught our fair share of evil-eyed glances. One of my very first observations was a pronounced "bubble effect" when driving in traffic on the highway. Attempting to recreate the effect for the video camera, I grabbed Senior Producer Chris McGraw and we went for a ride in the name of pseudo psychology. The results weren't exactly as we'd predicted, but we had fun all the same. Get one more dose of your cop car fix, above.

Mopar '13 Dart will roll into Chicago next week

We think this officially counts as a tradition. Every year going back to 2010, Mopar has rolled out a limited edition version of a popular product from the Chrysler Group portfolio. First it was the Mopar '10 Challenger, then the Mopar '11 Charger, then last year's Mopar '12 300, and this year it will be the Mopar '13 Dart, which will make its official world debut next week at the 2013 Chicago Auto Show.
Limited in number to just 500 units, the Mopar '13 Dart is no mere appearance package, though the demeanor of the Dart will be murdered out with a gloss black finish, gloss black 18-inch wheels, a set of Mopar blue stripes and a mean-looking Mopar ground effects kit. Likewise, the interior is touched up with leather seats (a blue one for the driver and black hides for the passengers), gloss black and black chrome trim, blue accent stitching, a sport pedal kit and other Mopar interior accessories.
Turning our attention back to the mechanical bits, the Mopar '13 Dart comes with the car's most powerful engine, a turbocharged 1.4-liter MultiAir four (shared with Fiat 500 Abarth) that's paired with a manual transmission. Those big, black wheels get wrapped in low profile 225/40R18 performance tires, and keeping everything in check is an upgraded brake kit with slotted rotors. The steering has also been calibrated for performance, the suspension lowered seven millimeters, and the exhaust tuned for better engine breathing.