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Dodge not being dropped by Chrysler, CEO reaffirms

Dodge isn't going anywhere. Despite some rumor and speculation over the future of the crosshair grille and the cars that wear it, Dodge brand boss, Tim Kuniskis, sat down with TheDetroitBureau.com, explaining that the marque isn't going anywhere. His sentiments echo those of SRT boss Ralph Gilles, who told a group of enthusiasts in July that "Dodge is here to stay!"
Dodge's death won't be "a part of a master plan to consolidate brands," Kuniskis told TheDetroitBureau.com. Instead, the brand, which is ultimately under the command of Fiat/Chrysler CEO, Sergio Marchionne, will likely ditch some of its badge-engineered models, like the Dodge Grand Caravan. A more focused Dodge, which was something Gilles has already hinted at, will likely see it exploring areas of the market that haven't been exploited by other Chrysler brands.
Kuniskis, not surprisingly, wasn't willing to delve into any detailed product plans, telling TDB that the size of the brand's lineup "remains to be seen." Regardless of how big the brand actually ends up being (it is presently Chrysler's volume brand - and not by a little), hopefully the statements from Kuniskiss can put the rumors of a Dodge closure to bed.

Dodge Journey recalled for freezing fluid lines

The Basics: FCA is recalling 10,944 examples of the 2009-16 Dodge Journey - specifically those equipped with the optional engine block heaters and located in extremely cold climates. The Problem: Power steering fluid lines may leak when starting the engine in extremely cold weather, which would increase the amount of effort required to steer the vehicle. Injuries/Deaths: FCA reports that it is "unaware of any related injuries or accidents." The fix: The manufacturer is working on expediting replacement parts to resolve the issue in those vehicles potentially affected. If you own one: Expect to hear from the manufacturer soon to arrange service. Your chances of being affected are higher if you live in Canada, where a far greater number – estimated at 187,436 – of Journeys may be affected. Related Video: STATEMENT: FLUID LINE May 6, 2016 , Auburn Hills, Mich. - FCA US LLC is voluntarily recalling an estimated 10,944 U.S.-market midsize crossover vehicles equipped with optional block heaters to address fluid-line durability in extreme, cold-weather conditions. An investigation found some lines carrying power-steering fluid may leak at engine start-up, when the vehicle is subject to extreme cold. Steering is not lost in such circumstances. However, if a vehicle is so-affected, the amount of physical effort required to steer may increase. The Company is unaware of any related injuries or accidents. Affected are certain model-year 2009-2016 Dodge Journey vehicles. An estimated 187,436 vehicles in Canada are also subject to this recall. Replacement parts are expected to become available soon. Affected customers will be notified accordingly. FCA US urges customers to follow the instructions on all recall notices. Customers with questions may call the FCA US Customer Care Center at 1-800-853-1403. Featured Gallery 2014 Dodge Journey Crossroad View 19 Photos News Source: FCA Recalls Dodge Crossover Minivan/Van dodge journey

Ron Burgundy calls Durango a 'terrible car,' yet his ads help sales climb by 59% [w/videos]

Ron Burgundy was put on this planet to do one thing: to read the news. If that ever falls through, though, the womanizing, scotch-drinking anchorman could have a great career just as a Dodge salesman. Bloomberg points out that sales of the 2014 Dodge Durango have rocketed up 59 percent in the first month of Chrysler's funny new ad campaign (which began in early October). But then again, the entire year has been strong for the big SUV, with year-over-year sales increases in the double and even triple digit percentages - including an increase of 117 percent in August.
Of course, the Durango has also received a wealth of new content and a freshened look for 2014 in addition to the Burgundy campaign, and that has to be helping close sales, too. Whether or not the spots themselves are leading to more sales may be a moot point, since they are definitely getting plenty of attention. Almost two months into the marketing tie-up between Dodge and the movie Anchorman 2, Dodge's YouTube videos have received well over seven million views. More than just YouTube shorts and television commercials, the Durango has even received late-night attention, including when Will Ferrell showed up in character as Ron Burgundy on Conan earlier this week.
In the interview, he calls the Durango a "terrible car" that "cracked in half," a joke that probably had Dodge ad execs squirming uncomfortably in their Barcaloungers. Scroll down to watch the Conan interview as well as some of our favorite Burgundy-pitched Durango ads. And there's still plenty of time to "touch" Ron to win a new Durango.