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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

2014 Dodge Durango teaser reveals new 'racetrack' taillights

Not wanting to let Jeep get all of the SUV attention for the 2014 model year, Dodge is unveiling a refreshed version of its Durango at the New York Auto Show. Teased in this image, all we can really tell about the 2014 Dodge Durango is that it will be getting Dodge's "racetrack" taillights similar to the Charger and Dart.
The chrome or painted strip currently between the Durango's Zorro taillamps have been removed to allow for a full-width LED array with "DODGE" lettering displayed more prominently above the license plate pocket. Parent company Chrysler also promises that the updated Durango will add "several new class-exclusive features," but stops short of saying what those are. Earlier reports suggest that among the changes, buyers will be able to look forward to an eight-speed automatic gearbox, which ought to improve the three-row SUV's fuel efficiency.

Dodge Hellcats getting price hike

Dodge plans twice as many Hellcats on the road for the 2016 model year, they are going to be a bit more expensive when buyers sign on the dotted line. According to CarsDirect and confirmed to Autoblog by Dodge, 2016 Challenger SRT Hellcat costs $65,190, an increase of $4,200 over 2015. That figure includes $995 for destination and $1,700 for the Gas Guzzler charge. The latest Charger SRT Hellcat retails for $68,640, a $3,650 increase. Other SRT trims of the muscle cars also see a price hike. The 2016 Challenger SRT 392 is $51,190, after destination and a $1,000 guzzler charger – a $3,500 increase. The Charger SRT 392 also jumps $3,000, to $51,990. Even at 2015's prices, Dodge was having problems keeping up with demand for the Hellcat, and the higher price isn't likely to change that. And before you think the company is going plum crazy, the 2016 models of all four muscle cars come standard with Laguna leather seats and navigation. According to company spokesperson Dan Reid to Autoblog, both items had a "very high customer take rate," and the previously optional features are valued at $2,490. Dodge previously announced a discount for those who had a sold 2015 Hellcat order canceled in the switch to 2016. Those amount to $5,000 on the Challenger and $4,000 Charger, which seems like a sweet deal for those customers. Related Video: