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2013 Dodge Dart gets all Moparized

Last year, Chrysler announced it would be offering more than 150 Mopar parts and accessories on the 2013 Dodge Dart, and we got a look at some of these parts firsthand at the Chicago Auto Show. Showing off all the optional parts at once would surely create a gaudy monstrosity, so Chrysler chose to equip this particular Dart GT with just a handful of Mopar goodies, which still gave the car a nice and tasteful custom look that is available straight from the dealership (and with a full warranty, too).
Decked out in a factory color called Header Orange Clear Coat - also a very appropriate show car hue - this car added exterior styling parts such as the vented, carbon fiber hood, the bolt-on front chin spoiler and a matte black decklid spoiler. Looking inside the car, you'd think the red-accented interior is part of the Mopar parts bin, too, but this is actually what the standard Dart GT cabin will look like when it goes on sale.

Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Brits recreate iconic Bullitt chase scene

Recreating the famous chase scene from Bullitt has become almost an art form in its own right. We've seen it done in a music video, with scale models and even in commercials. There are few films that are as defined by a single scene as the 1968 classic. Even if you don't know a single beat of the plot, the Highland Green Ford Mustang racing a Dodge Charger through the hilly streets of San Francisco is famous. It's so well known that the Silverstone Classic has created a homage to promote its celebration of the 50th Anniversary of the Mustang at this year's event in July.
Filmed around the famous UK circuit, the short film generally gets the key points of the scene right. It even has a green Volkswagen Beetle that keeps reappearing, as in the movie. Unfortunately, its Steve McQueen stand-in looks a little too old for the role. While the video shortens the chase considerably, it's still great to see these '60s behemoths leaning and sliding around the track. Scroll down for a touch of nostalgia thanks to one of the greatest scenes ever in cinema - we've got both the recreation and the original chase seen from the movie waiting for you.