1967 Dodge Coronet 500. New 440 Engine. Rebuilt Trans. Very Original Car. on 2040-cars

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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Buick takes top spot in 2022 J.D. Power Initial Quality Study

People, economies, and supply chains weren't the only things continuing to get sick over the past year. The 2022 J.D. Power Initial Quality Study (IQS) is out, showing the average rate of problems per 100 vehicles (PP100) during the first 90 days of ownership increased overall. The average figure for the 32 ranked manufacturers in 2020 was about 166 problems per 100 vehicles. In the 2021 IQS, that dropped to an average of 162. This year, the average jumps to 180 problems. J.D. Power says that figure is a record high over the 36-year history of the study. Buick leapt to the top of the rankings this year with the fewest issues, at 139 problems per 100 vehicles in the first 100 days of ownership. After Dodge became the first American automaker to lead the IQS in 2020, followed by Ram in 2021, this year marks a three-peat for U.S. carmakers. Dodge took second this year at 143 PP100, Chevrolet third with 147 PP100, Genesis the first luxury maker on the chart in fourth with 156 PP100. Between February and May, this year's study gathered responses to 223 questions from more than 84,000 new 2022-model-year car owners and lessees. The questions are designed to zero in on real-world problems new owners encounter with nine categories of vehicle features: Infotainment; features, controls and displays; exterior; driving assistance; interior; powertrain; seats; driving experience; and climate. As has been the case in the past few year, infotainment has proved to be the most problematic bugbear making scores worse. Considering features individually, six of 10 of the worst problem areas dealt with infotainment, causing infotainment's score of 45 PP100 to be 19.5 PP100 worse than the second-placed feature. Consumers ranked getting Android Auto and Apple CarPlay to connect reliably as the most troublesome.  GM didn't just score with Buick, which was one of only nine of the 33 ranked brands to show improvement this year. The conglomerate earned first place with the fewest PP100 among all the automaker groups, and scored the most model-level awards with nine, ahead of BMW with eight and Hyundai Group with three.  This year's study again showed a gap between luxury and mass-market makers, thought to be down to the amount of tech in luxury vehicles that consumers aren't properly informed about or that doesn't act as expected — that latter issue exacerbated by the chip shortage.

Mopar highlights wild SEMA creations, AWD Challenger Concept

Thanks to 15,345 square feet of display area, FCA US' Mopar division certainly has ample space to display its parts and accessories at the SEMA Show. To lure attendees to check out all of those cars and components, the company is now revealing ten tuned vehicles for this year's aftermarket event. This isn't even the brand's whole fleet for the show, but it includes some major highlights for Dodge and Ram fans. A lack of traction traditionally makes rear-wheel-drive muscle cars dismal to drive when the weather gets slippery, but the Dodge Challenger GT AWD Concept (above) solves that age-old problem at SEMA. In addition to powering all four wheels through an eight-speed automatic, it boasts an angry-looking, wide-body kit with aggressively flared wheel arches. The asymmetrical stripe with Header Orange accents also adds some extra panache to the Destroyer Grey and Matte Black color scheme. The coupe can back up the macho look thanks to the Scat Pack 3 Performance Kit that adds 75 horsepower and 44 pound-feet of torque to the 5.7-liter V8. However, before you get too excited about driving one this winter, FCA US spokesperson Ariel Gavilan tells Autoblog: "It is only a concept." Mopar isn't done tuning Dodges for SEMA. The Charger Deep Stage 3 shows what's possible with the company's catalog by packing the Scat Pack 3, strut tower braces, coilover suspension kit, and bigger brakes. Meanwhile, the blacked-out Dart GLH Concept tries to harken back to the style of the famous Omni GLH by fitting a red-accented body kit, including a Mopar Performance aluminum hood. If the standard Ram 1500 Rebel is somehow too subdued, check out the Rebel X (right) in a vibrant shade called Copper. To be ready for anything offroad, it wears some muscular flares to fit 17-inch beadlock wheels and 35-inch Toyo tires. A concept, two-piece front skid plate protects the front. Drivers should also be comfortable no matter where they drive thanks to prototype Katzkin leather seats and a concept air-ride suspension. Chrysler enjoys some mods, as well. The 300 Super S has suave style with Matte Cerulean paint, concept 22-inch wheels, and a grille with little Mopar Ms dotted around it. Performance also sees a boost with a tuned engine, bigger brakes, and coilover kit. The gray 200 S Mopar is similarly stylish with a complete body kit, including a conceptual, dual-vented hood. Fiat and Ram's commercial models aren't left out of the SEMA fun, either.