1999 Chrysler Sebring Jxi Convertible 2-door 2.5l Lxi on 2040-cars

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Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

Plymouth Belmont: Running, driving, Virgil Exner-owned concept car could be yours

Concept cars are such bittersweet things. They're often gorgeous and exciting, but all too often they never see production in even the most watered-down forms. And even then, the beautiful shapes aren't usually driveable. But in the case of this 1954 Plymouth Belmont concept, it is drivable, and it could be yours. This curvaceous roadster, which appeared at the 1954 New York Auto Show and was owned at one time by Chrysler styling master Virgil Exner, is driveable because under the long hood is a 241-cubic-inch V8 coupled to a three-speed automatic transmission. It's not a speed demon with just 157 horsepower, but that's OK, because you don't want to accelerate so fast you deprive the world of the Belmont's beautiful body. For a design from the 1950s, it's impressively restrained and elegant. The flanks are completely smooth and flowing, the only interruptions being the shut lines to the small doors. There aren't even door handles on the sides. Chrome and polished stainless accents are left only to the lights, bumpers, grille, and a slender line that runs along the peak of the fenders from stem to stern. Even the fins are small and subtle (relatively). Even the interior is simple and clean. The dashboard is made of machine-turned metal with white on black analog dials and compass-like needles. Everything else is wrapped in a very light beige leather (probably vinyl), and again, polished surfaces are kept to a minimum. Of course the other great part is that this concept is something you could own because it will go for auction at Barrett-Jackson's Scottsdale auction. There's no publicly available estimate for how much money the car may bring, but it does have a reserve, so be prepared with a little extra cash even if you have the winning bid. The auction runs from Jan. 13 to Jan. 21. Related Video: Image Credit: Barrett-Jackson Chrysler Auctions Convertible Concept Cars Classics

4 ways FCA-PSA merger could be a plus

DETROIT — In a merger deal announced overnight, Fiat Chrysler stands to gain electric vehicle technology while PSA Peugeot Citroen could benefit from a badly needed dealership network to reach its goal of selling vehicles in the U.S. The merger would create the world's fourth-largest automaker with a combined market value of around $50 billion. Neither company would comment. Experts say the two automakers will be able to share car, SUV and commercial vehicle designs, helping each other fill weaknesses and share costs that will make them a strong global player. "We view the combination of these two companies as reasonable given global competition, high capital intensity, and industry disruption from electrified powertrain as well as autonomous technologies," Morningstar analyst Richard Hilgert wrote in a note to investors. Here are four areas that could be crucial to the two automakers' success: Technology For years, Fiat Chrysler has lagged its rivals in electric vehicle technology, with its former CEO once trying to discourage people from buying its only fully electric car in the United States, the Fiat 500E, because he lost money on each sale. The company has made progress on gas-electric hybrids and may have plans for more fully electric vehicles, but PSA has valuable technology that FCA can use, said Navigant Research analyst Sam Abuelsamid. Peugeot was relatively late to the electric vehicle game but is now working fast to catch up, notably with fellow French rival Renault. CEO Carlos Tavares has made a point of stressing the company's need to adapt to changing technology at car shows and earnings calls. Last year he announced plans to offer 40 electric models across its lineup by 2025. "Electrification hasn't been a huge part of their play up until now," Abuelsamid said. "Between the two of them, I think they could generate some scale for whatever they're doing, sharing component costs, development costs across electrical platforms," he said. More electric vehicles also would help FCA meet pollution and fuel economy regulations in Europe. As far as autonomous vehicles, neither company is among the leaders, Abuelsamid said. But that's a technology that's years into the future, giving them time to share the huge expenses and catch up together. FCA also has alliances with other companies such as Google spinoff Waymo that could bring autonomous vehicle technology to the market when ready, Abuelsamid said.