2005 Chrysler Pacifica Touring Sport Utility 4-door 3.5l on 2040-cars

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Chrysler 200 subtitles performance in latest round of advertising

Every once in a while, we come across a car video narrated in a foreign language and subtitled in English. They usually center on foreign-made automobiles, but this latest series of videos comes straight from Detroit.
Airing for the first time during's NFL broadcasts, these four commercials for the 2015 Chrysler 200 were produced by Wieden + Kennedy Portland - the same advertising firm that created the now-legendary Eminem spot for the last-generation 200.
Each clip in the "Ready to Take on the World" campaign highlights a different aspect of the American sedan and is narrated in Japanese, German or Swedish - each with English subtitles - associating the 200's Japanese level of quality, German performance and Swedish safety standards. But while the clips are ostensibly set in Japan, Germany and Sweden, Automotive News reports that they were actually filmed at home in the US.

SRT pulling Vipers out of Le Mans

Last year, Chrysler campaigned a pair of SRT Viper GTS-Rs in the 24 Hours of Le Mans. It was the first time Auburn Hills had sent a team to the famous French endurance race since 2000, when the Viper ended a three-year winning streak in the GTS class. It finished in 24th and 31st places, woefully behind the Porsche 911 RSR that won the LMGTE Pro category. But this year it won't be back. According to a report from Sportscar365 citing a statement issued by SRT chief Ralph Gilles, the outfit turned down its invitation from the ACO that organizes the race, ending what could have been a multi-year campaign. Instead it's opting to focus on its Stateside campaign in the United SportsCar Championship. SRT sent Autoblog the following statement: "We regretfully and respectfully decline to participate in this year's 24 Hours of Le Mans," said Ralph Gilles, President and CEO of SRT (Street and Racing Technology) Brand and Motorsports, Chrysler Group LLC. "We are honored to once again be invited by the ACO (Automobile Club de l'Ouest) to compete in this historic event, and they were the first to be informed of our decision. We will remain focused on our North American racing program in 2014." In its place, the Ferrari 458 fielded by JMW Motorsport will be invited to fill the last slot in the class, leaving only the Corvette and Dempsey Racing entries to represent the United States in the race this year. "Hopefully, we'll continue to go to Le Mans for many years to come," as SRT's marketing chief Beth Paretta put it when announcing the effort a year ago, "but as a sports-car fan, if you can make the trip even once, it's worth it."

2025 SRT Hellcat concepts as previewed by high schoolers

Fiat Chrysler Automobiles has some very talented designers in its ranks. Like any good company, though, the automaker is always on the lookout for early talent. Even if they're still in high school. One of those talent-seeking initiatives is the company's Drive for Design contest, an event open to tenth-, eleventh-, and twelfth-grade students that are hoping for a future in design. For this year's event, students from across the country were given a shot to design their vision for a 2025 model-year Dodge SRT Hellcat. The results are impressive, as you can see in the gallery above. First place went to Ben Treinen, from Archbishop Moeller High School in Cincinnati. Second place was the only award to go to a student outside the Rust Belt, with Macon, GA's Harrison Kunselman, a student at Mount de Sales Academy taking the silver. Third place was won by a metro Detroiter – Bloomfield Hills High School student Hwanseong Jang, while fourth went to Andrew Gombac of Loyola Academy in Wilmette, IL. According to FCA, all four winners will have their sketches on display at the 2016 Autorama at Cobo Center at the end of February. They'll also win some pretty nifty prizes. First place will get a new Apple MacBook Pro, while second, third, and fourth get the new Apple iPad Pro and Apple Pencil (arguably just as good of a prize for budding designers). All four finishers will also attend a three-week automotive design course at Detroit's prestigious College for Creative Studies, have dinner with FCA designers, and score three passes to Autorama. FCA will cover travel and lodging to Auburn Hills. Read on for the official blast from FCA. Related Video: FCA US Design Team Announces Winners of Drive for Design Contest January 19, 2016 , Auburn Hills, Mich. - The FCA US LLC Design team today announced four winners in this year's Drive for Design contest. The FCA US Drive for Design contest challenged U.S. high school students in grades 10-12 to design a Dodge SRT Hellcat for the year 2025. "The Drive for Design contest continues to be a great way for the FCA US Design team to connect with students that show an interest in art and design," said Mark Trostle – Head of Dodge and SRT Design, FCA US LLC.