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Chrysler's Woodward Dream Cruise festivities include Ram concept truck debut

The streets will be crowded next weekend along Woodward Avenue in Royal Oak, Michigan for the 19th Annual Woodward Dream Cruise. As part of the run-up to the festivities, Chrysler has announced that all of its brands - Chrysler, Jeep, Dodge, Ram, Fiat, SRT and Mopar - will bring along their latest vehicles. Also included will be a collection of classic American cars and various activities for attendees at the official Chrysler location on the corner of Woodward and 13 Mile Road.
Special to this year, Ram brand director Bob Hegbloom and head of design John Dehner will unveil a Ram concept truck on Saturday. Chrysler will also bring Ryan Friedlinghaus of West Coast Customs fame along to show off a few custom Chrysler-made vehicles of his own. Fans of the brand on Facebook will get the chance to virtually customize a vehicle from the automaker's portfolio, with the winner getting their dream car built for them by Chrysler. Pretty cool stuff, no?
As in past years, Ford and General Motors will have an official presence at the event as well, and you can expect to see plenty of cars of all makes and models from all parts of the globe. The madness starts this Friday, August 16, from 4:30 PM to 10 PM, with the main event taking place on Saturday, from 9 AM to 9 PM. For more details on the show, including events and their times, check out the press release below.

2017 Chrysler Town & Country shows its 200-inspired face

Chrysler's new Town & Country is expected to debut in the next several months, featuring a new plug-in hybrid powertrain on top of a new look. While we're still short on details about the new propulsion system, a new round of spy photos is giving us a great look at the T&C's modernized aesthetic. In short, think of a puffed up, ultra-versatile Chrysler 200, and you'll have an idea of what the new Town & Country will look like. Spied on what we're guessing is Fiat Chrysler's US headquarters – seeing body shells like this just hanging around the Auburn Hills, MI campus isn't strange, although this does seem like an especially haphazard case – the new van's look is far less upright than the current model. In general, this new vehicle should be sleeker and, dare we say, more compact than the current Town & Country. Alongside the all-wheel-drive plug-in model, our spies report the new T&C will be offered with a 3.2-liter V6, which we're betting was pilfered from the Cherokee, the only other FCA model to use the smaller version of the Pentastar. It's unclear if all-wheel drive will be featured on the ICE-only model. Beyond the class-exclusive PHEV powertrain, our spies report the new van will combat the Honda Odyssey's nifty, built-in vacuum cleaner with a unit of its own. Other innovations will include hands-free side doors – we're guessing these would be some version of the increasingly popular smart tailgates, which simply require a kick of the foot to open. Of course, we'll know all about the new Town & Country early next year, with its expected debut slated for the 2016 Detroit Auto Show. Featured Gallery 2017 Chrysler Town and Country: Spy Shots Image Credit: Brian Williams / SpiedBilde Green Spy Photos Detroit Auto Show Chrysler Green Driving Minivan/Van Hybrid chrysler town and country

Chrysler 100, midsize CUV and plug-in hybrid minivan launch bid to go mainstream

The news just keeps on rolling from Auburn Hills today, as Fiat Chrysler continues to detail its five-year growth plan. This time round, we're talking about Chrysler. The troubled American brand has been limited in the past few years to the lamentable Sebring/200, the Town & Country and the 300, although that's likely to change in the coming years.
"The Chrysler brand is not luxury - it's not premium. Chrysler is the mainstream American brand," brand CEO Al Gardner said during today's presentation.
Gardner set a sales target of 800,000 units by 2018, which marks an increase of 350,000 units compared to its 2013 sales results. That's a pretty big ask for a brand that's struggled to define itself over the past decade.