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Merged PSA and Fiat would retain all brands, Tavares says

By Elisa Anzolin and Gilles Guillaume PARIS/TURIN, Italy (Reuters) - Peugeot maker PSA Group and Fiat Chrysler would retain all of their car brands if their planned $50 billion merger goes ahead, the would-be chief executive of the combined group said on Friday. PSA CEO Carlos Tavares, seen as the architect of PSA's turnaround and in line to take the operational helm in the Fiat tie-up, said in a TV interview that the companies complemented each other well geographically and in terms of technology and brands. FCA derives 66% of its revenue from North America compared with only 5.7% for PSA, Refinitiv Eikon data shows. Europe remains the main revenue driver for PSA. "There's no doubt it's a very good deal for both parties. It's a win-win," Tavares told France's BFM Business, in his first interview since the French and Italian companies announced plans to create the world's fourth-largest auto maker last week. Fiat Chrysler (FCA) Chairman John Elkann, who would chair the combined group, said on Friday at an event in Turin that the 50-50 share merger would help the Italian carmaker "seize great opportunities." The deal, which would help the firms pool resources to meet tough new emissions rules and investments in electric and self-driving vehicles, as well as counter a broader downturn in car markers, is still at an early stage. PSA and Fiat have said they aim to reach a binding outline in the coming weeks, but still face questions over potential job losses, as well as scrutiny over whether the transaction favors one party more than the other. Tavares said the brands that would come under the combined group's umbrella — PSA's five passenger car nameplates include Citroen, Vauxhall and Opel, while FCA has nine, including Fiat, Alfa Romeo, Maserati, Chrysler, Dodge and Jeep — were all likely to survive. "As of today, I don't see any need to scrap any of the brands if the deal came to pass. They all have their history and their strengths," Tavares said. Few carmakers have as large a portfolio, with German rival Volkswagen Group counting 10 passenger brands, if newer Chinese ones such as electric vehicle label Sihao are included. The merger will also require approval from anti-trust authorities. Tavares said he did not expect the companies to have to make major concessions to meet competition rules, but added they were ready to do so, without giving details.

Dodge Grand Caravan reportedly will cease production in 2020

The Dodge Grand Caravan looks like it may finally be reaching its demise next year. A report from Automotive News Canada says the old Dodge minivan will cease production in May 2020. The report cites AutoForecast Solutions as the source of its news. FCA confirmed to us that the van will be going away eventually, but the company is not ready to put an official end date on it yet. For the time being, it looks like the Grand Caravan’s long run will eventually grind to a halt in Windsor, Ontario, the vanÂ’s only production site. With the introduction of the Chrysler Voyager as the budget minivan option from Chrysler, FCA may think it no longer has any use for the outdated Dodge. The Grand Caravan has a starting price of $28,535, whereas the new Voyager is priced from $28,480. ThatÂ’s an almost identical starting point, but we still donÂ’t know what kind of incentives FCA will offer for the Voyager. There are typically big cuts for the Grand Caravan, which have pushed recent average transaction prices down to $24,972. We imagine itÂ’ll be much more difficult for FCA to offer discounts of that magnitude to Voyager shoppers. Still, AutoForecast Solutions told Automotive News it believes FCA will transition folks away from the Grand Caravan. “For the 2020 model year, theyÂ’ll likely run to fleet and then get the consumers to buy the new Voyager,” says Sam Fiorani, vice president of global vehicle forecasting at AutoForecast Solutions. Eliminating the Grand Caravan would be a strong bet on ChryslerÂ’s strategy of splitting the Pacifica into two different model lines. Nearly every month, FCA sells more Grand Caravans than Pacificas. The Pacifica is the far superior minivan to own, but you canÂ’t argue with a cheap price. Once the Grand Caravan is gone, budget minivan buyers will have no choice but to buy a Voyager if they want the cheapest new option out there. Entries from the few other manufacturers that produce minivans are all going to be more expensive than the Voyager. The 2020 Pacifica and Voyager team are slated to reach dealers later this year, but it wonÂ’t be until next year that weÂ’re able to fully take stock of how this plays out for FCA.

EV cost burden pushing automakers to their limits, says Stellantis' CEO Tavares

DETROIT — Stellantis CEO Carlos Tavares said external pressure on automakers to quickly shift to electric vehicles potentially threatens jobs and vehicle quality as producers struggle with EVs' higher costs. Governments and investors want car manufacturers to speed up the transition to electric vehicles, but the costs are "beyond the limits" of what the auto industry can sustain, Tavares said in an interview at the Reuters Next conference released Wednesday. "What has been decided is to impose on the automotive industry electrification that brings 50% additional costs against a conventional vehicle," he said. "There is no way we can transfer 50% of additional costs to the final consumer because most parts of the middle class will not be able to pay." Automakers could charge higher prices and sell fewer cars, or accept lower profit margins, Tavares said. Those paths both lead to cutbacks. Union leaders in Europe and North America have warned tens of thousands of jobs could be lost. Automakers need time for testing and ensuring that new technology will work, Tavares said. Pushing to speed that process up "is just going to be counter productive. It will lead to quality problems. It will lead to all sorts of problems," he said. Tavares said Stellantis is aiming to avoid cuts by boosting productivity at a pace far faster than industry norm. "Over the next five years we have to digest 10% productivity a year ... in an industry which is used to delivering 2 to 3% productivity" improvement, he said. "The future will tell us who is going to be able to digest this, and who will fail," Tavares said. "We are putting the industry on the limits." Electric vehicle costs are expected to fall, and analysts project that battery electric vehicles and combustion vehicles could reach cost parity during the second half of this decade. Like other automakers that earn profits from combustion vehicles, Stellantis is under pressure from both establishment automakers such as GM, Ford, VW and Hyundai, as well as start-ups such as Tesla and Rivian. The latter electric vehicle companies are far smaller in terms of vehicle sales and employment. But investors have given Tesla and Rivian higher market valuations than the owner of the highly profitable Jeep and Ram brands. That investor pressure is compounded by government policies aimed at cutting greenhouse gas emissions. The European Union, California and other jurisdictions have set goals to end sales of combustion vehicles by 2035.