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Stellantis to idle Chrysler Pacifica production in wake of chip shortage

Stellantis will idle production of the Chrysler Pacifica at its Windsor, Ontario, facility for several weeks due to the ongoing global chip shortage. The facility will be idled starting Monday.  "Stellantis continues to work closely with our suppliers to mitigate the manufacturing impacts caused by the various supply chain issues facing our industry," a Stellantis spokesperson told Autoblog. "Due to the unprecedented global microchip shortage, production at the Windsor Assembly Plant will be down beginning next week through mid April." Automotive production shutdowns continue to mount amid a global microchip shortage brought on by spiking consumer demand across countless industries, production slowdowns due to pandemic restrictions, and untimely natural and man-made disasters. The shortage has put a great deal of pressure on chip producers, especially in Asia. Taiwan’s central role in producing chips has shot into focus during the COVID-19 pandemic, with soaring demand for laptops, tablets and other equipment to power the work-from-home trend benefiting firms like Taiwan Semiconductor Manufacturing Co Ltd (TSMC), the worldÂ’s largest contract chipmaker. Washington has increasingly viewed tech-powerhouse democracy as a key part of its strategy to shift global supply chains away from China, especially when it comes to technology and chip companies. Foreign governments and companies have also beseeched Taiwan to help resolve a shortage of auto chips which have idled factories around the world. U.S. companies are not standing still either. This week, processor giant Intel announced a $20 billion plan to expand its advanced chip manufacturing capacity in Arizona.  This article includes reporting by Reuters.

Fiat GIF-based ads make our heads spin

Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it.
The commercials started as a series of animated GIFs from The Richards Group for Fiat's Tumblr page, according to Adweek. Chrysler's Chief Marketing Officer reportedly liked them enough that he had them cut into ads for TV. The result is a combination of Internet meme heaven that includes the above horse mask and "Deal with it," animation, experimental filmmaking, cats, a person in a bunny suit twerking on a Fiat 500 and more general bizarreness.
Whatever your opinion on them, you have to admit that the advertising is certainly attention grabbing. Imagine looking up at the TV form your tablet to catch a glimpse of this weirdness. If you don't like them, Fiat is even giving people the chance to do a better job. Its Tumblr is open to submissions of new GIFs, which could lead to some very inappropriate and potentially hilarious results given the way that the Internet often works.

Chrysler fires protest organizer at MI assembly plant

Chrysler has reportedly fired a Warren Stamping Plant worker for what the company is calling a violation of its code of conduct. Alex Wassell (left), a 20-year veteran with the automaker, was suspended without pay after he was quoted in an article in The Detroit News. The 63-year-old welder repairman helped organize a demonstration against a new work schedule and was protesting outside the Michigan plant on February 28 when he was interviewed. Chrysler then fired Wassell when the paper published his comments. Wassell, has since filed a grievance and says that he's looking for an amicable settlement between his union and his former employer.
Meanwhile, multiple civil liberties groups have spoken out against Chrysler's decision to dismiss Wassell. Both the National Lawyer's Guild and the American Civil Liberties Union have released statements on the situation, with the ACLU saying "Employees have a right to air their grievances, even if that means a public demonstration or a comments to the media."
According to The Detroit News, Chrysler spokesperson Jodi Tinson said that Wassell was fired for "engaging in activity constituting or appearing to constitute a conflict with the interest of the company."