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Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Marchionne's pay as Fiat CEO falls to $5M

Sergio Marchionne will be buying fewer of his iconic sweaters, as his 2013 pay from Fiat took a dip from $6.24 million to an even $5 million. Marchionne, who was also CEO of Chrysler, made $307,989 thanks to some stocks and benefits from the American company, although he didn't take a salary. Of that $5 million paid by Fiat, $3.19 million came from Marchionne's fixed salary while the remaining $1.8 million was paid for hitting unspecified performance targets.
The news comes from Fiat's compensation reports, which also showed that the 61-year-old, who already owned three million shares in Fiat at the end of 2013, was able to receive an additional 2.3 million shares through a stock incentive program. According to Automotive News Europe, the additional shares would be worth about $25 million at today's prices, although so far, Marchionne has declined to claim the extra shares.
According to ANE, Fiat reported a 2013 trading profit of $4.7 billion.

Six arrested from chop shop linked to Dream Cruise thefts

The spirit of this year's Woodward Dream Cruise was dampened after a rash of car thefts were reported. The vehicles included a 1966 Chrysler 300 Deluxe, a 1966 Chevrolet Corvette, and a replica of the 1971 Chevrolet Camaro owned by the founder of Papa John's Pizza. While these thefts outraged the collector car community, that same tight-knit group is now breathing a sigh of relief, as those responsible are behind bars. Detroit Police arrested six people – three adults and three teens – on Thursday, September 17, in connection with a chop shop operation linked to the collector car thefts. According to The Detroit News, one suspect is still at large. There's concern among Dearborn police that the same group responsible for the Dream Cruise thefts boosted some vehicles from a Ford factory. While the Camaro was recovered mostly whole and found in a giant bush on Detroit's west side, the fate of the Corvette or Chrysler has not been made known. Here's hoping these classic cars make it back into their rightful owner's garages soon. News Source: The Detroit NewsImage Credit: Jerry S. Mendoza / AP Government/Legal Chrysler Classics