2002 Chevrolet Suburban Lt Heated Leather-5.3vortec V/8-third Seat-2nd Row Bkts. on 2040-cars

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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

Junkyard Gem: 2005 Chevrolet Aveo LS Sedan

The story of Daewoo in North America took some interesting plot turns over the decades. First we had the 1988-1993 Pontiac LeMans, a rebadged Daewoo LeMans. A bit later, Daewoo began selling cars under its own nameplate here, with the Lanos, Nubira, and Leganza available for the 1999-2002 model years. Then Daewoo fled the continent and left warranty service of those cars in the hands of Manny, Moe, and Jack. With GM taking over Daewoo Motors after Daewoo's bankruptcy, we got some Daewoos with Suzuki badges here— the Verona and the Reno— while Chevrolet began selling the South Korean-built Daewoo Kalos as the Aveo for the 2004 model year. This car may not be a gem in the sense that you would want to own one, but it's a gem of automotive history and thus deserves its place in this series (especially because it's one of the rare 5-speed cars sold here). Many (maybe even most) of these cars ended up in the hands of rental-car companies and other fleet users, but we can tell from the three-pedal setup that this car went to a non-fleet buyer. We've had a couple of these cars compete in the 24 Hours of Lemons, where I work as a dignified and respected race official, and they've been amazingly quick on a road course in the hands of good drivers. Power came from this 103-horsepower Opel-designed four displacing 1.6 liters. The Nubira and Lanos got versions of this engine on these shores, too. The LS was the top trim level for the Aveo in 2004, so this car got air conditioning and a halfway decent audio system (by 2004 standards). The seat fabric is industrial-grade stuff, which would have held up well under the steady drip and/or torrents of bodily fluids coating the interiors of rental cars. The 2004 Aveo LS started at $12,045, which comes to about $16,675 in 2020 dollars, so it was a lot of commuter-appliance for the price. The following generation of this car became the Chevrolet Sonic, beginning with the 2012 model year. You can still buy a new Sonic, and the inflation-adjusted price is nearly identical to that of the original AveoÂ… though you might want to move fast if you really want one, because Daewoo stopped selling the Kalos in South Korea not long ago. If you want the rarest member of the Aveo family available in North America, find yourself a hen's-teeth Pontiac G3, the short-lived Pontiac-badged version. Speaking of the G3, here's the way it broke the hearts of gas pumps around the world.

Recharge Wrap-up: Chevy Volt named KBB "Best Buy," slow BMW i3 sales in Germany

The Chevrolet Volt has been awarded Kelley Blue Book's Electric/Hybrid Car Best Buy for 2015. KBB cited the car's electric commuter capabilities, extended range, acceleration, design and overall value as reasons to place it above the Nissan Leaf, BMW i3 and Toyota Prius. It works well in the real world, and doesn't leave drivers with range anxiety. Plus, it's comfortable, and a fun car to drive, according to KBB. Read more at Kelley Blue Book. The BMW i3 is seeing slow sales in Germany. BMW has sold about half the number of i3s it expected in its home country, with about 1,900 sold in the first nine months. BMW projected sales of 5,000 to 6,000 in the first year. BMW partly blames long shipping times for the slow sales, and the company is offering incentives in hopes of getting more people to adopt the electric car. In the US, BMW sold more than 1,000 units each month between August and October. Read more at Green Car Reports. Audi is pursuing new carbon-neutral synthetic fuels - or e-fuels - such as Audi e-diesel. Audi's newest project uses electrolysis of water to create hydrogen, which it then reacts with CO2 extracted from the air. The result is a liquid - called Blue Crude - full of energy from hydrocarbon compounds. The Blue Crude can then be converted into a sulfur-free synthetic diesel called e-diesel. This e-diesel can be used as a drop-in fuel, blended into fossil diesel for a more renewable fuel. Read more at Hybrid Cars. Uber is partnering with Spotify to allow passengers to choose what music they listen to during their ride. Users will be able to choose their own playlist that will be ready and playing for them when they are picked up. It offers a more personalized experience from the ride-hailing service, which, according to Uber CEO Travis Kalanick, is "nirvana" for music lovers. Paying Spotify users will be able to use the feature initially in London, Los Angeles, Mexico City, Nashville, New York, San Francisco, Singapore, Stockholm, Sydney and Toronto. Check out the video below and read more at Wired. Featured Gallery 2014 Chevrolet Volt View 11 Photos Related Gallery 2014 BMW i3: First Drive View 33 Photos News Source: Kelley Blue Book, Green Car Reports, Hybrid Cars, WiredImage Credit: Chevrolet Green Audi BMW Chevrolet Transportation Alternatives Technology Emerging Technologies Electric Videos recharge wrapup