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Recharge Wrap-up: Ford steals Best Green Brand spot from Toyota, EV buyer survey goes online
Wed, Jun 25 2014Chevrolet is one of the Top Global Green Brands of 2014, according to brand consultancy firm Interbrand. Chevy ranks number 32 on the list, which cover brands across a wide variety of segments. The report measures brand perception and brand performance, and the gap between the two is small for Chevrolet. "The company is not only actively demonstrating its environmental commitment," says Interbrand CEO Jez Frampton. "It's communicating those efforts in an authentic way that resonates with customers." Chevrolet cites its Spark EV, Volt and Cruze models as reason for its green cred. This is the first time Toyota didn't take the top spot. Being 32nd is good and all, but other automotive brands ranked much higher than the Bowtie. Ford, Toyota, Honda and Nissan took the top four spots in the report, respectively, with BMW, Volkswagen and Mercedes-Benz all besting Chevrolet. The big takeaway here is that Ford topped the list. In the Top Global Green Brand list's four-year history, this is the first time Toyota didn't take the top spot. Ford was second on the list last year, and 15th in 2012. "Ford embodies everything the business of the future must be: efficient, visionary, flexible, adept at problem-solving, cooperative, and focused on creating shared value," Interbrand says on its website. "From unveiling a first-of-its-kind solar-powered vehicle, the C-MAX Solar Energi Concept, to partnering with peers across sectors to do the seemingly impossible - like creating bio-plastic out of tomato fiber with Heinz-Ford is showing us what's possible." It bears mentioning that Ford's most recent MPG adjustments came after the study was conducted. Ford is also making the news for its 1.0-liter EcoBoost engine earning International Engine of the Year for the third straight year. Awarded Best Engine Under 1.0 Liter, the turbocharged three-cylinder motor earned high praise from judges. "This year's competition was the fiercest yet, but the 1.0-liter EcoBoost continues to stand out for all the right reasons – great refinement, surprising flexibility and excellent efficiency," said International Engine of the Year co-chairman Dean Slavnich. "The 1.0-liter EcoBoost engine is one of the finest examples of powertrain engineering." The 123-horsepower engine powers the Fiesta 1.0-liter EcoBoost, and will be available in a version of the Ford Focus in the US later this year. See more about the award in the press release, below.
GM tinkering with Silverado, Sierra model mix amidst strong early sales
Mon, 04 Nov 2013Variety, as they say, is the spice of life. That's a lesson that is currently being taught to General Motors, because despite a strong showing from its 2014 Chevrolet Silverado and GMC Sierra, the General's pickup sales still can't best those of cross-town rival Ford.
With 59,163 trucks moved, GM fell just over 1,000 units short of toppling Ford, and one of the main reasons for that, according to GM's chief sales analyst, was due to a lack of variety in the engines and body styles available on dealer lots. "We are still over-weighted toward crew-cab V8 trucks. Our light-duty mix will moderate over time as our launch progresses," said Kurt McNeil.
Loading dealers with the popular combination of the 5.3-liter V8 and the four-door, Crew Cab body style was intentional during the truck's launch, but as supplies of leftover 2013 models, which are being sold at heavy incentives, are beginning to wane, both budget-conscious and high-dollar buyers are looking elsewhere instead of at the volume model pickups.
1956 Corvette SR-2 factory racer profiled
Mon, Jan 19 2015The Chevrolet Corvette has earned its place as America's sports car, capable of taking on the best the world can throw at it. Much of that winning reputation was earned with victories on the track. Now, there was a chance to own an early piece of the nameplate's motorsport history in the form of a 1956 Corvette SR-2 racer, but some deep pockets were necessary to get it, with an estimate of $6.885 million. The story behind the SR-2 is fascinating. In 1956, famous General Motors designer Harley Earl's son was racing in a Ferrari. Obviously, that wasn't going to work given his father's position within the automaker, and Harley and Corvette engineer Zora Arkus-Duntov got to work on a faster racecar. Three were made. This one was reportedly the first, and for 1957 it also received a fuel-injected V8 making a claimed 331 horsepower and four-speed manual gearbox, according to "Corvette Mike," the owner and seller. The SR-2 went on display in Scottsdale, AZ appropriately timed to coincide with the big Barrett-Jackson auction there that wrapped up this weekend. The car wasn't part of that event; instead marque specialist Mike Vietro sold the racer as a private treaty sale. Company spokesperson Troy Worrell told Autoblog both the bids and identities of the bidders will remain undisclosed. The video above goes into even deeper detail about this rare, finned Vette or check out the car's full description for even more info.