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Pushing Back: GM expanding Chevrolet into Korea, Daewoo out

Chevrolet Camaro goes to South Korea - Click above for high-res image
General Motors decided several years ago to begin heavily promoting Chevrolet as its global mainstream brand even in markets where its existing brands like Opel and Daewoo were a dominant force. Today, at the Busan Motor Show in South Korea, GM Daewoo president Mike Arcamone announced that the Camaro would lead the way in GM's efforts to market Chevrolet in South Korea.
For now at least Chevrolet and Daewoo-branded vehicles will coexist in the Korean market. However, while we were in China last week GM officials told us that the Daewoo brand, which has been somewhat tainted by past quality issues, would eventually be phased out in favor of Chevrolet. When the new Aveo launches next year it will likely be badged as a Chevrolet even though GM Daewoo is in charge of engineering the car.

This is how GM is hiding new Chevy Volt in public

General Motors is letting the public know that, well, it's not about to let the public know anything else about the next-generation Chevrolet Volt. But the automaker is willing to talk about its camouflaging process for upcoming versions of the extended-range plug-in. So it's a half-hearted secret, at best. GM actually has a "camouflage engineer" charged with creating ways to disguise the styling of new vehicles. In the Volt's case, the company is applying black and white swirly color patterns on top of the materials, such as plastics, vinyl and foam, that are used liberally across the body. It's all part of a teaser campaign that started last month with pictures of part the 2016 Volt. Earlier this month, GM said it was keeping track of Volt drivers' habits as it works on the next-gen model. The company noted that more than four out of five trips are being made in all-electric driving mode, and that 60 percent of Volt owners use a plain-old 100-volt outlet to recharge their cars. The car is slated to make its global debut at Detroit's North American International Auto Show next January, and the early word is that performance and all-electric range will be improved (we should hope so). The car will also be sleeker. By how much, we can't tell yet, because of those darn swirly patterns. GM's got more non-details in its press release below. Engineers charged with hiding styling while vehicle testing proceeds in public DETROIT – The styling of the next-generation Chevrolet Volt is one of the automotive world's best-kept secrets. Keeping customers and media eager to see the successor to the groundbreaking original at bay until the new Volt debuts at the North American International Auto Show in Detroit in January is tricky business. First, it is engineers, not designers, who are charged with creating camouflage that balances styling secrecy with the need to validate the Volt and its systems in public. "If it were up to me it would be a shoebox driving down the road," said Lionel Perkins, GM camouflage engineer. "The design team wants us to cover more of the vehicle and the engineering team needs to have enough of the vehicle's weight and aero exposed so that the tests in the development process are consistent with the product that will come to market." The engineers responsible for the "cool" designs covering the car might deserve style points but their efforts are intended strictly to hide the metal beneath.

GM to squeeze out more production capacity for midsize trucks

General Motors was predicting a strong showing for the Chevrolet Colorado and GMC Canyon before they debuted, and demand among dealers for the midsize trucks even exceeded company's expectations. The positive situation has left GM with a problem, though: finding ways to increase capacity for the pickups at the Wentzville Assembly plant in Missiouri. With a third shift already running, GM has continued to look for ways to build just a few more of the trucks at the plant. The company has plans to hire as many as 1,000 more workers for the Saturday and Sunday shifts to construct an additional 2,000 pickups a month, according to unnamed insiders at the factory speaking to Automotive News. The little adjustments even extend to getting rid of an unpaid break to add 18 minute of assembly time over the course of a day, which equals about 3,500 more vehicles a year. All of this effort comes because the trucks are in such high demand. According to GM's figures, the company has delivered a combined 35,720 units of the Colorado and Canyon from January through April 2015, and the Chevy was the fastest-selling truck in the US for the previous three months. In May, it spent an average of just 12 days in showrooms before being snapped up. And even better for the company, 43 percent of these buyers came from other brands. According to Automotive News, the most popular trade-ins have included the Ford F-150, Toyota Tacoma, and Dodge Dakota. Related Video: