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GM takes heat for aborted Silverado riff on 'Boston Strong' at World Series

During game five of the World Series, Chevrolet was set to do a spot of marketing for the 2014 Silverado - fans at Busch Stadium in St. Louis would hold up placards that spelled out the words "Silverado Strong," a theme that Chevy has been promoting since the Silverado's launch with the song "Strong," by Will Hoge. The St. Louis promo was ultimately called off, though, over concerns that it'd be insensitive to the visiting Boston Red Sox. (You can see the image of what the stunt would have looked like above, courtesy of one timely Reddit user.)
Now, the Busch Stadium stunt might not have been a big deal, had the St. Louis Cardinals not been playing the Boston Red Sox. Following the tragic events in Boston during the marathon back in April, the phrase "Boston Strong" gained traction among the city's citizens, especially at sporting events. So, you can imagine that Chevy's appropriation of the phrase might not sit well with some fans.
The stunt was ultimately shelved after images of the signs went viral before the game, leading to a bit of a public backlash. Chevy spokesperson Michael Albano said of the promo that it was meant to show the brand's "commitment to baseball and its fans." But after the images went viral, the company "realized there was the possibility that we may offend some of the very fans we were trying to honor," Albano told Automotive News via email.

Next-gen GMC Sierra spied with diesel power

The next generation of GM trucks is arriving soon, and we're expecting a huge leap forward over the current lineup. The Chevy Silverado and the GMC SIerra sell extremely well, but haven't done much to move the segment forward in a long time. The Ford F-150 has an all-aluminum body and turbocharged V6 power. The Ram 1500 gained a diesel and coil spring suspension. These spy shots show that diesel may be in the cards for GM. Some quick shots and copious use of flash show what is most likely a tank for diesel exhaust fluid and a diesel particulate filter, both necessary equipment for any modern diesel. It's unclear what form factor that engine will come in, though GM has a number of engines to choose from, including the 2.8-liter inline four that's found in the Colorado and Canyon, though that may be a little light duty for the Silverado and Sierra. Other rumors surrounding the trucks suggest a move to an aluminum cab while retaining a steel bed. That seems like a reasonable move for GM, even if the company was attempting to shame Ford for its move to aluminum a few years ago. Look for more news as early as the Detroit Auto Show in January. Related Video: Featured Gallery 2019 GMC Sierra spy shots View 21 Photos Image Credit: Spied Bilde Spy Photos Chevrolet GMC Truck

Recharge Wrap-up: EVs poll well in Portland, Tesla seeks office space

In a poll of drivers in Portland, more than 80 percent said they would be driving an EV in the next 10 years if they weren't already. The poll was small and not scientific, with just 218 votes cast, but it does reflect a slice of a certain population with changing attitudes toward electric mobility, and 80 percent is an impressive figure. Additionally, 43 percent of respondents planned to have an EV in the next five years, and only 18 percent said they prefer gasoline-powered vehicles. With EVs in many ways repeating the adoption process that hybrids went through a decade ago, the five- or ten-year timeframe for more widespread use seems only natural. Read more at the Portland Business Journal. San Francisco Mayor Ed Lee parks like an idiot, or rather, his security detail does. His Chevrolet Volt has been ticketed for parking six times since he took office. Granted, those street-sweeping signs are tough to keep track of, but his car has been photographed blocking at a bus stop while grabbing a burrito (who hasn't sinned in the name of a delicious burrito?), and was even caught parked in a crosswalk. The tickets were all dismissed. Read more from the SF Gate. Tesla is looking for office space in Silicon Valley. As the electric car company continues to search for a place to build its $4- to $5-billion battery Gigafactory, it also needs some real estate to expand its operations near its Palo Alto home. Tesla has expanded from 3,000 to 6,000 California-based employees since the end of 2012, and plans to add 500 more by the end of the year. It is currently looking for 200,000 to 300,000 square feet of office space close to its Fremont factory, according to sources in the real estate industry. Read more at the Silicon Valley Business Journal. Related Gallery 2014 Chevrolet Volt View 11 Photos News Source: Portland Business Journal, SF Gate, Silicon Valley Business JournalImage Credit: Paul Sakuma / AP Green Chevrolet Tesla Electric recharge wrapup portland silicon valley parking ticket