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How Chevy used popular Instagram user to promote 2016 Volt

A picture is worth a thousand words. When it comes to Chevrolet and its Volt extended-range plug-in, the automaker is hoping pictures can be turned into a few more buyers. The company extended a little love to one popular social-media practitioner to see if the trick works. Former biochemical engineer Kevin Lu started his Instagram account a couple of years ago during a road trip, and the quality of his shots has attracted about 181,000 followers. With that popularity in mind, Chevy brought Lu up to Detroit to check out the unveiling of the next-generation Volt at the Detroit Auto Show last month. Lu also got to see the Detroit-Hamtramck Assembly factory where the Volt is built, Automotive News reports. As for the next-gen Volt, Chevy says a more efficient powertrain and lighter battery help give the car an all-electric range of up to 50 miles and a total driving distance of more than 400 miles. Chevy also touts the model's streamlined grille and (tight) seating for three in the rear. General Motors hopes a combination of those improvements and exposure from sources such as Lu and his Instagram account (and some sleepy ads, apparently) revitalize sales of the model. Last year, Volt sales fell 19 percent to 18,805 units. Related Videos: News Source: Automotive News-sub.req. via GM AuthorityImage Credit: Kevin Lu/Instagram Green Detroit Auto Show Chevrolet Detroit extended-range plug-in instagram

Car and Driver 10Best list cracked by Tesla Model S, BMW 3 Series left off

Car and Driver is keeping new blood pumping into its annual 10Best cars list with three new entries making it on for 2015 and a perennial favorite falling off. Among the biggest shocks this year is that the BMW 3 Series and 4 Series are no longer named, despite years of some portion of that lineup earning a mention. In another surprise, the Tesla Model S (specifically in S 60 trim to fit under the $80,000 cost cap) makes it to the 2015 roster and is the only electrically motivated member of the group. Despite the loss of the 3 Series, BMW isn't entirely shut out this year, because the M235i gets its name on the list. Car and Driver argues that the little coupe feels like a welcome throwback to the E46 chassis M3 of the early 2000s. In addition to the Model S, the final newbie to the annual group is the 2015 Ford Mustang GT. The inclusion of these new members knocks the Audi A6/A7 family and Ford Fiesta ST out from the 2014 rundown. The other seven models carry over from last year, including the Cadillac CTS, Chevrolet Corvette Stingray, Honda Accord, Mazda3, Mazda6, Porsche Boxster/Cayman and Volkswagen Golf/GTI. The 2015 10Best cars list certainly seems to have something for everyone from the hot hatch fan to the family man and even the green car driver, thanks to the addition of the Tesla. Head over to Car and Driver to read its detailed explanations for each vehicle's inclusion, but if you've got a difference of opinion or just really like the list, let us know in Comments. Featured Gallery Car and Driver 2015 10Best Cars List View 10 Photos News Source: Car and DriverImage Credit: Car and Driver, BMW, Cadillac, Chevrolet, Ford, Honda, Mazda, Porsche, Tesla, Volkswagen Auto News BMW Cadillac Chevrolet Ford Honda Mazda Porsche Tesla Volkswagen Convertible Coupe Hatchback Performance Sedan 10Best

2015 Chevrolet Colorado GearOn Edition is ready to do that outdoorsy thing

Bikes, skis, kayaks... the Chevrolet Colorado GearOn is ready to accommodate all of them, thanks to a trip to the Bowtie's accessories catalog. The special edition Colorado features the basics of Chevy's GearOn accessories, including a bars package, bed divider and tie-down rings, which can be supplemented with other accessories to haul all manner of outdoor equipment. Beyond that, though, Chevy has fitted a few other items to lift up the Colorado's styling, including gloss-black 18-inch wheels, black Bowtie emblems, a body-color grille, off-road assist steps and front foglights. It's a tidy little update to the compact truck's still-fresh styling. Check it out in our full gallery of live images, direct from the Chicago Auto Show. Related Video: Featured Gallery 2015 Chevrolet Colorado GearOn Edition: Chicago 2015 View 14 Photos Related Gallery Chevrolet Colorado GearOn Special Edition Image Credit: Live photos copyright 2015 Drew Phillips / AOL Aftermarket Chicago Auto Show Chevrolet Truck Videos Chicago