1966 El Camino on 2040-cars

Auto blog

Weekly Recap: Chevy and Alfa plot comeback strategies

Chevrolet and Alfa Romeo were two of the 20th Century's most iconic automotive brands. Chevy embodied America's post-war power and confidence. Alfa was the definition of the stylish Italian sports car. They reached halcyon heights in the 1950s and '60s, before declining precipitously amid new competition, changing consumer tastes, and uneven corporate management. Both say 2015 is the start of something better, and this week Chevy and Alfa laid out ambitious plans and showcased new cars that they hope will make them more relevant this year, and in the coming years. Each brand sits at its own crossroads, and their paths forward are as different as the Chevy Cruze and the Alfa Romeo Giulia. Chevy is still a sales beast, as evidenced by its volume of 4.8 million vehicles sold around the world last year. Chevy executives are fond of saying one of their cars is sold every seven seconds, which illustrates the strength and reach of a car brand that is the fourth largest in the world. "Make no mistake about it, we are a brand for the people," said General Motors North America president Alan Batey. But he wants consumers to want to buy a Chevy for its design and technology, not simply because it's affordable. That starts with all Chevys now featuring a distinctive a family look, with sporty cues from the Corvette or strong lines that riff on the Silverado pickup. "We want people to fall in lust with our cars," said Mike Pevovar, executive design director for Chevy passenger cars. "That initial emotional attraction has to be right on the exterior, and that's where form comes into play." Chevy is also loading up its cars, like the freshly unveiled 2016 Chevy Cruze, with technology to appeal to a younger crowd that prizes connectivity. The Cruze will offer Apple CarPlay and Android Auto with its MyLink infotainment system, and OnStar with 4G LTE and wifi. Seeking out younger buyers is also sound business practice: Millennials now outnumber Baby Boomers as the largest single age group in the United States. Younger buyers also can improve a brand's image, which is another area where Chevy would like to improve. Chevy ranks 82nd on Interbrand's Best Global Brand's list, behind 11 other automakers. Apple is No. 1. "We need our own variation of the Genius Bar," Batey said. 2016 Alfa Romeo Giulia View 3 Photos Meanwhile, Alfa is in different shape.

December sales for Chevy Volt, Nissan Leaf are what you expected

It was another month of as-expected sales for the two pioneering plug-in vehicles in the US. The Nissan Leaf is basically treading water and the new-generation Chevy Volt is getting back to old habits with a big increase in sales compared to where the car was last year. It wasn't a surprising month, but there wasn't any reason to expect a surprise. In fact, we don't suspect this trend to veer too far from where it's at right now until gas prices shoot up or Nissan introduces a new Leaf. Neither of those things is likely to happen any time soon. Let's start with the mediocre news. Nissan reported today that Leaf sales for December 2015 totaled 1,347 units. That's a 56.6-percent drop from where the Leaf was a year ago, and contributed to the all-electric vehicle's 42.8-percent drop in 2015 sales compared to 2014. This past year, 17,269 people bought Leafs, down from 30,200 who did so in 2014. The Volt sold 2,114 copies last month, bringing the plug-in hybrids 2015 total up to 15,393. That's an 18.1 percent drop from the 18,805 Volts sold in 2014. We shouldn't see the past year as a total flop for the Volt, though, since the much-improved second-generation model was introduced late in the year. In fact, if we just look at December 2015 and compare it to the last month of 2014, we see the Volt was able to post a 41.9-percent increase. It'll be quite fun to see where the Volt's numbers go in 2016. As you probably know, we'll have our complete wrap up of green car sales for you soon. Stay tuned. News Source: Nissan, Chevy Green Chevrolet Nissan Electric Hybrid ev sales

2016 Chevrolet Camaro: Everything we know so far [UPDATE]

UPDATE: We fully expect the floodgates to open as facts and photos leak throughout the day. Watch this space for more information as it breaks, including these leaked photos, and some new powertrain speculation. Chevrolet has made a grand production of teasing the all-new, sixth-generation Camaro. That slow trickle will become a deluge this weekend, when the 2016 model hits the stage on Detroit's Belle Isle as part of an all-day Camaro-palooza. Considering you're likely to hear plenty about the next-gen muscle car in the next couple days, we figured now is the perfect time to sort out all the facts and rumors we've heard about the next-generation coupe that's coming this weekend. Here's everything we know about Camaro Six. What Will It Look Like? Arguably the easiest Camaro question to answer after all the teasers and spy shots, General Motors' design team favored evolving the current car's retro design language while retaining the same basic shape. The long hood will carry on, joined by an even shorter, wing-topped rear deck, giving the 2016 an almost fastback-like look. The greenhouse is still slim, but lateral visibility may improve slightly owing to the larger quarter windows. We can only hope. The rear end looks to have been rounded, while Chevy's own teaser shows off larger, more prominent taillight housings than the simple rectangular lights on today's car. Expect quad-tipped exhausts to be offered on at least one version of the Camaro. Judging by the single teaser of the car's profile, the rear haunches will be larger and more chiseled. The muscular aluminum hood and its accompanying power bulge are more heavily styled than on today's car, although it looks largely similar in terms of size. It sits atop an even slimmer upper grille that's barely big enough for Chevy's Bowtie logo, with most of the visual mass moving to the gaping lower grille. One of the more tantalizing rumors surrounding the new Camaro focuses on its roof. As evidenced in a rather bizarre round of spy photos, it almost looks like Chevy is considering a removable panel, a la Corvette Stingray. T-tops are also a distinct (and more probable, we hope) possibility. The new shape will result in a more aerodynamic car, and Chevy claims the 2016 Camaro spent 350 hours in the wind tunnel. Overall lift has apparently been cut by 30 percent, thanks partially to a new, smooth underbody panel. Chevrolet has been far less forthcoming with information on the new Camaro's cabin.