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Chevy teases next-gen Volt at fan event in LA

Barely two months before its planned debut at the 2015 North American International Auto Show, Chevrolet has released yet another batch of teaser images of its second-generation Volt. Unlike the first image, though, which just showed the car's rear badge, there's a lot more to this quartet of shots. The first three images show off the nose of the next-gen model and come from a fan event in Los Angeles. What we can see is a sleeker front end, with an evolution of the silver grille inserts previously seen on the original Volt and Spark EV. Gone is the current car's split upper grille, in favor of a more conventional arrangement. The sharper, more angular headlights are also an evolution of the lamps seen on the current Volt. Chevrolet also took the opportunity to announce a new location-based charging system that uses GPS to adjust the vehicle's charge settings, including the charge level, while also announcing that the next-gen car will feature more intuitive charge indicators that will be better able to inform owners of their car's charging level. The tech will mean that the Volt 'knows' when it is parked at home, and can thus automatically optimize charging for off-peak times, and so on. Take a look at the teaser images at the top of the page, and then head below for Chevy's press release announcing the new features. Next-Gen Chevy Volt Offers More User-Friendly Charging 2014-11-20 GPS makes charging more convenient Portable charger is easier to access Intuitive visual cues show charge status DETROIT – If there's one thing Chevrolet Volt owners love about their cars, it's being able to recharge the battery easily. Evidence of that is a U.S. Department of Energy study that shows more than 80 percent of all trips by Volt owners did not use the range extender. Chevrolet has made the charging system in the next-generation Volt even easier for customers to recharge the battery – and to check the charge status. The next-generation Volt debuts in January at the North American International Auto Show. "Chevrolet used the real-world experiences of today's Volt owners to make the charging process simpler and more convenient in the next-generation Volt," said Andrew Farah, chief engineer for the Volt.

GM recalling 521,817 cars in two campaigns

General Motors is issuing two, separate recalls covering a total of 521,817 vehicles worldwide. The larger campaign covers 468,887 units of the 2011-2012 Chevrolet Malibu. Specifically, 437,045 of these are in the US, and the rest are outside the country. In these sedans, a steel cable that connects the seat belt to the vehicle can fatigue and separate. GM knows of 36 claims about the problem but only one minor injury. According to The Detroit News, this happened when a taxi driver hit his head. To fix things, dealers will replace the "outboard lap mounting bracket," which will move the tensioner rearward. They'll also inspect and if necessary replace the steel cable and lap pretensioner. In the second campaign, 52,930 examples the 2015 Chevy Colorado and 2015 GMC Canyon have seat frame attachment hooks that were installed incorrectly during assembly. GM hasn't received any reports of crashes, injuries, or fatalities about this problem. Dealers will inspect the affected trucks and repair as necessary. GM spokesperson Alan Adler told Autoblog that he didn't yet have a specific date when affected owners would receive official mailings about either of these recalls. GM Statement General Motors is recalling 48,309 2015 model year Chevrolet Colorado and GMC Canyon midsize pickup trucks in the U.S. because certain seat frame attachment hooks were not properly attached to the vehicle body during assembly. Dealers will inspect the potentially affected seats for proper installation and repair if necessary. GM knows of no crashes, injuries or fatalities related to this condition. The total vehicle population of the recall is 52,930 including 4,620 vehicles sold in Canada. General Motors is recalling 437,045, 2011-2012 model year Chevrolet Malibus in the U.S. because the flexible steel cable that connects the safety belt to the vehicle can fatigue and separate over time as a result of occupant movement in the seat. Dealers will replace the outboard lap mounting bracket to relocate the tensioner slightly rearward. Dealers will inspect the cable and, if necessary, replace the lap pretensioner. GM knows of 36 claims, no crashes or fatalities and one minor injury reportedly related to the condition. The total vehicle population of the recall is 468,887 including Canada, Mexico and exports.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")