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Chevy 'committed to marketing Bolt the right way'

The 2015 edition of the annual AltCar Expo in Santa Monica, CA in September was a relatively quiet affair. Attendance felt light compared to previous years. But that didn't mean there wasn't something happening that might have just as big an impact on the plug-in scene as anything that's ever happened in previous years at the Santa Monica Convention Center. I say this because of what GM's Shad Balch told me about Chevy's plans to market the upcoming Bolt electric car. This is GM's next-gen electric vehicle, which will have a roughly 200-mile range and may cost about $30,000 after tax incentives (maybe). To say he's excited to start selling this car is an understatement. Set aside the obvious challenge Chevy will have with cars named both the Volt and the Bolt, especially when some languages exchange the pronunciation of the letters B and V. Set aside the fact that, for now, Balch is dealing with his own company actively advertising against the product he's trying to get people excited about. Balch, GM's manager of new product and public policy communications, is tremendously positive about the Bolt's chances in the marketplace when it arrives in 2017 or 2018. "Driving an EV is, in every proof point, better than a gas-powered car, except for charging." - Shad Balch AltCar and the concurrent National Drive Electric Week represented the Bolt's West Coast debut, and Balch told me that the car's arrival in California shows how "Detroit recognized that they need to send it out to their number one market." The car's appearance outside of the Motor City was "The most encouraging part for us out here, being in the market ... to be able to explain that we are committed to marketing this car the right way. ... We're trying to make that known as much as possible, because that is the number one criticism that we hear. That's why events like these are so important, because we can't wrap up into a 30-second spot what these cars are capable of. I can't even explain it to you in 10 minutes what it's like. But the thing is, driving an EV is, in every proof point, better than a gas-powered car, except for charging." Now, there's a fairly decent chance that GM will hit the 250,000-vehicle limit for the $7,500 federal tax incentive right about when the Bolt comes to market, so I had to ask how the Bolt gets marketed if the price tag jumps up a few thousand dollars. Balch was straightforward. "Well, we would sell fewer cars," he said. "It's pure and simple. ...

2016 Chevy Volt wins Green Car of the Year

The award ceremony for the 2016 Green Car Of The Year announcement at the LA Auto Show today started with a joke video by juror Jay Leno. Showing of a restored and refurbished 100-year-old Detroit Electric EV, Leno said that while there were a lot of different powertrains in the running this year, he didn't expect any German diesels to win. Yuk yuk. There was no doubt that Leno was right; there were no diesels in the finalist's circle. The winner this year was the new, second-generation Chevy Volt, a plug-in hybrid with a 53-mile electric range and 106 MPGe. The first-gen car won the title five years ago, making the Volt the first model to be crowned Green Car Of The Yera more than once. The other finalists this year were the Audi A3 E-Tron, the new Toyota Prius, the Hyundai Sonata, and the Honda Civic. One of Green Car Journal's most important factors in deciding the winner is widespread availability, said Green Car Journal editor Ron Cogan as he announced the award. Qualifying vehicles also have to be on sale by January 1st of the award year (in this case, 2016). For the record, AutoblogGreen readers also picked the Volt to win in our poll a few months ago with 42 percent of the vote. Second place was the Prius, with 21 percent. Earlier this year, Green Car Journal had to strip the awards from two diesel vehicles, the 2009 VW Jetta TDI, which won in 2008, and the 2010 Audi A3 TDI, the 2010 winner. We enjoyed our seat time in the new Volt, and you can read our review here. Related Video:

GM recalls over 323,000 HD pickups because tailgates can open unexpectedly

General Motors is recalling more than 323,000 heavy-duty pickup trucks in the U.S. because the electronic tailgate release switches can short circuit and open the gates while the vehicles are in park. The recall covers certain Chevrolet Silverado and GMC Sierra 2500 and 3500 trucks from the 2020 through 2024 model years. The National Highway Traffic Safety Administration says in documents posted on its website Tuesday that water can get into the switches and cause the tailgates to open when in park gear. The agency says that can result in unsecured cargo falling out of the beds, creating a road hazard and increasing the risk of a crash. GM is advising owners to check that the tailgate is closed and latched before they drive the trucks. Dealers will replace an exterior touchpad switch. Owners are to be notified by letter starting March 18. GM dealers also have been told to stop selling affected vehicles until repairs are made. The company says in documents that it has 136 complaints about the tailgates opening unexpectedly. GM reported one complaint of a minor injury and three complaints of minor property damage. Recalls Chevrolet GM GMC Truck