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Auto blog
GM winding down Chevrolet brand in Europe
Thu, 05 Dec 2013If you've taken even a cursory look at GM's European strategy and wondered how it can target the market there with both Chevrolet and Opel/Vauxhall, you're not alone. In fact General Motors itself has found it difficult to justify the two-pronged approach. That's why it's essentially pulling Chevy from the European marketplace.
Instead of trying to ply European buyers with what are mostly former Daewoo products rebadged as Chevys, GM will now let Opel (or Vauxhall in the UK) represent its mass-market aspirations. Chevrolet will keep its presence in Russia and other former Soviet markets, and will continue selling certain niche products in Eastern and Western Europe. The Corvette, for example, has long been sold in Europe through Cadillac dealerships, which for its part is currently "finalizing plans for expanding in the European market".
While the shift in strategy is expected to help GM get a stronger foothold in the European market in the long run, in the short term the restructuring will cost it dearly: between $700 million and $1 billion, according to its own estimates, split between the last quarter of this year and the first half of the next. Jump into the full press release below for more.
Cadillac teases production ELR ahead of Detroit Auto Show
Tue, 18 Dec 2012General Motors has just confirmed that the 2014 Cadillac ELR will make its official debut next month at the 2013 Detroit Auto Show. We've already seen the ELR testing earlier this year using the same range-extended electric drive system as the Chevrolet Volt, and based on the shadowy image above, we're happy to see that the coupe's styling has stayed pretty true to 2009 Converj Concept.
The two-door ELR will be built alongside the Volt at GM's Detroit-Hamtramck plant starting later next year. Aside from this info, Cadillac has remained tight-lipped on the specific details of the car. But all that will all change on January 15.
Until then, all we have to offer you is the press release posted after the jump.
Watch the 2014 Cadillac CTS live-stream reveal
Tue, 26 Mar 2013Despite many an image leaking onto the Internet over the weekend, today is the official day for the debut of the all-new 2014 Cadillac CTS. You want the nitty-gritty details of Cadillac's new sedan? Click here.
If you want to watch the 2014 CTS makes its live debut in front of a throng of auto journalists, then just watch below, as Cadillac is live-streaming the event at 7:15 PM EST. That's only a few minutes from now, so click here to start watching, and stay tuned for our first live images of the CTS from the New York Auto Show.