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Cadillac V-Series Academy comes to Las Vegas [w/video]
Thu, 31 Jan 2013General Motors has added another high-speed education course to the curriculum at the Spring Mountain Motorsports Ranch outside of Las Vegas, Nevada. The desert track already hosts the Ron Fellows Performance Driving School with Chevrolet Corvettes, including the ZR1, and they've just added the Cadillac V-Series Academy.
Open now, the one- and two-day performance driving school teaches "the finer points of high performance driving" using the 556-horspower instructional aids known as the CTS-V sedan, coupe and wagon. This is different than than using the CTS-V at the Monticello Motor Club on the east coast - that's part of a sponsorship deal that Cadillac has with the track. The driving course at the Motorsports Ranch is its own program that was developed by Fellows, and we have no reason to think the Cadillac edition won't be just as thorough and enjoyable as the one with Corvettes.
Unlike the 'Vette edition, however, it doesn't appear that you get an invitation to the program if you buy a CTS-V model. Classes are capped at 12 participants and run $1,295 for a single day, $2,295 for two days. There are a video and a press release below with more info.
Mark Reuss: GM can't afford product 'misses,' has 'thought about' CT6 V-Series
Thu, Apr 9 2015Mark Reuss is a busy man. He oversees General Motors' global product portfolio, an all-encompassing task for a company that sold more than 9.9 million cars and trucks last year. When GM launches a well-received product, like the road-going rocket ship that is the Chevrolet Corvette Z06 – he gets credit. When the company stumbles with the slow-selling Chevy Malibu or grapples with fallout from the decade-old Saturn Ion and its flawed ignition switch, he gets blamed. GM owners, the press and sometimes the federal government, demand answers. Bob Lutz famously held the job before Reuss. So did Mary Barra, who's now GM's chief executive. There's a New GM, but the lineage is connected to a long history. When he's not thinking product, Reuss, an executive vice president, also runs the purchasing and supply chain for the company, which is still one of the largest industrial empires in the world. We caught up with Reuss on the floor of the New York Auto Show, where GM had just rolled out two crucial new products: the 2016 Cadillac CT6 and the 2016 Chevrolet Malibu. Speaking with a small group of reporters, Reuss delved into a variety of subjects, including the new Malibu, Cadillac's future (he thinks the ATS-V is going to "flame the M3 and M4"), and other topics. On fixing the Malibu: "We can't miss. We can't have those kinds of misses [like the previous generation] on our cars and crossovers and trucks. We can't do that. If we do that, we give a reason for someone to go buy something else. It's that simple. "On a car like the Malibu we have a chance to really fix all of that, which we have, and then lead. Then you've got a real opportunity there. So that's what we've really been focused on here – to fix those things." He later added: "We need that car here to transform Chevrolet desperately because it's the heart of the market. And when you think of Chevrolet, people will come back and think about what we did with the [new] Malibu and the Cruze... It's hugely important to us." On Cadillac: "If we go out and try and out-German the Germans, it's probably not going to work. We've got an opportunity here generationally where there's a lot of people younger than me that have parents that drove BMWs and Mercedes, and I think there's an opportunity there for those people to drive something different than what their parents did, and I think that's always been an opportunity in the auto industry if you look at the history of it.
GM outlines strategy for new products, growth in China
Wed, 01 Oct 2014
"Our strategic plan is a pathway to earn customers for life and create significant shareholder value in the process." - Mary Barra
General Motors laid out ambitious plans on Wednesday to become the world's "most valued automotive company," a goal it says it can reach by strengthening its business in China, rebuilding the Cadillac luxury brand and fixing the foundering GM Europe operations.