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Cadillac ATS coupe and sedan get Midnight Editions

Horror stories and fairy tales make a mint by having the scariest things happen at midnight, but automakers make a mint by marketing midnight. Chevrolet busted out a Silverado Midnight Edition early this year, followed shortly thereafter by an Impala Midnight Edition. In between those two we got the Cadillac CTS Midnight Edition, and now comes an ATS following in the zero-dark-thirty tradition, according to GM Inside News. The ATS Midnight Edition will add $1,695 to the sedan price and $600 to the coupe. For that cash outlay you get black chrome on the grille, around the windows, and on the rear fascia, 18-inch "After Midnight" wheels, "sueded microfiber" trim on the steering wheel and shifter, plus the Cold Weather Package with a heated steering wheel and heated front seats. Just those few exterior changes make a big difference up front, increasing the appeal and aggression of the sports sedan without being ostentatious. You can't go dark with just any old ATS, though. The package is limited to rear- and all-wheel-drive versions of the Performance trim. And the color palette is reduced to four hues: Crystal White Tricoat, Red Obsession Tintcoat, Phantom Gray Metallic, and Black Raven. The three possible interior combos are Light Platinum with Jet Black accents, Morello Red with Jet Black accents, and Jet Black with Jet Black accents. Related Video: Featured Gallery 2015 Cadillac ATS Midnight Edition News Source: GM Inside News Design/Style Cadillac Coupe Luxury Special and Limited Editions Performance Sedan

GM outlines strategy for new products, growth in China

"Our strategic plan is a pathway to earn customers for life and create significant shareholder value in the process." - Mary Barra
General Motors laid out ambitious plans on Wednesday to become the world's "most valued automotive company," a goal it says it can reach by strengthening its business in China, rebuilding the Cadillac luxury brand and fixing the foundering GM Europe operations.

Cadillac moving to NY as separate business unit

Cadillac is under new leadership, and the automaker is committed to turning itself (back) into a global luxury powerhouse. It's got a strong product offensive (of products currently in showrooms, and much more on the way), and now it will have a new location to call home.
Following earlier speculation, GM has confirmed that it is moving Cadillac's base of operations from Detroit to New York. Lest you think it might rent offices in the Chrysler Building (which is, after all, one of the tallest in the city), the new Cadillac global headquarters will be located in the Soho area with a "multipurpose brand and event space in conjunction with modern loft offices." The company is still evaluating which staff will move along with it to Manhattan, and which will remain in Michigan where technical operations will still be based.
The move from Detroit to New York is the first major change being instituted by new Cadillac chief Johan de Nysschen, who previously undertook a similar shift in moving Infiniti away from Nissan headquarters to its own facility in Hong Kong. Ford had attempted a similar move in relocating its luxury portfolio under the Premier Automotive Group (which then included Lincoln, Mercury, Land Rover, Jaguar, Aston Martin and Volvo) from Dearborn to Irvine, CA, but ended up moving Lincoln (the last one still under the Ford umbrella) back to Michigan. Other luxury automakers like Audi (Volkswagen) and Maserati (Fiat) are headquartered away from their parent companies as well, but have a longer history of independent operation.