Cadillac Fleetwood Brougham Runs & Looks Great! on 2040-cars

Auto blog

It's going to cost $12 billion to fix Cadillac

The Cadillac CT6's development predates Johan de Nysschen taking over at Cadillac, but the forthcoming flagship is the luxury brand's first major new product launch since the beginning of his tenure. The vehicle's debut also marks the beginning of a comprehensive $12 billion renewal plan bringing eight new vehicles in the next five years. Now, the former Audi and Infiniti exec is talking about joining Caddy and the company's future. "Cadillac will be a powerhouse global luxury brand that will command the respect of its peers," de Nysschen said about the forecast state of the company in 2020 to Bloomberg. He disclosed that three of those new vehicles under the five-year plan would be crossovers and reiterated that plug-in hybrids are on the way that would take advantage of the Chevrolet Volt's tech advances. De Nysschen also reminisced about joining Cadillac last year. He told Bloomberg that leaving Infiniti wasn't an easy decision, and there were apparently long conversations on the phone with General Motors President Dan Ammann discussing strategy for the luxury brand. De Nysschen was apparently clear that a greater investment and more autonomy from the corporate mother ship were vital. These days, the revitalization of Cadillac is just getting rolling. The company has a swanky New York office with a dedicated team to focus on the future. According to de Nysschen, the brand will grow its staff to around 150 people by the end of the year, compared to over 40 now. The marketing plan is to position the American luxury brand as a more distinctive product versus more common German rivals. It's going to be very interesting to see if this new Caddy can dare greatly enough to accomplish these lofty goals.

This dream home theater and office happens to be in a Cadillac Escalade [w/video]

Need to take a ride cross country in the lap of luxury while still getting some work done? Short of a tour bus, the Concept One Curve from Lexani Motorcars might be one of the most comfy options imaginable. Lexani is usually known for creating opulent armored vehicles, but for the Concept One Curve it focuses on converting a 2015 Cadillac Escalade into a place for work or play. The company strips out the standard passenger compartment to install a higher ceiling with LED lighting, two leather-upholstered power captain's chairs and jump seats. However, the real highlight is a 48-inch curved 4K television mounted against the driver's partition. Don't worry about missing your favorite shows because there's a TracVision Satellite, too. The driver gets a re-covered seat of their own up front. If business needs to get done, the vehicle also includes a Mac Mini computer, tables stowed in the seats and connections for video conferencing. Of course, if you're riding in something this lavish, security might be a concern too. In addition to the window shades, the Concept One Curve features cameras to know what's going on outside. A touchscreen management system lets occupants control the whole setup from the luxurious chairs. Lexani claims that if all of this somehow isn't enough for a buyer, it offers even more options to fit their needs. Scroll down to watch a video tour and read more about this rolling home theater. {C} Lexani Concept One Curve Lexani Motorcars, a boutique luxury conversion company receiving vast international praise, has produced the Concept One Curve - the world's first 2015 Escalade with a built-in 48" 4K Technology Curved Smart TV. Lexani Motorcars is constantly pushing the boundaries of possibility for luxury transportation in everyday vehicles. The Curve is a revisited version of their latest model, the Concept One, with a television upgrade and electronic rear curtains; it is unmatched in its ability to be a premier theater one minute and a five-star mobile office the next. The curved smart TV-which rests on a proprietary electronic partition-is indeed impressive, but it is just one of the numerous amenities this discreet masterpiece boasts.

Lyft and Ghostbusters want to take you for a ride in Ecto 1

Part of the fun of using a service like Lyft is that you never know exactly what kind of car will pick you up. And if you're in select cities this weekend, it could be the Ghostbusters' Ecto 1. Lyft is picking riders up in a 1982 Cadillac DeVille wagon decked out in the livery of everyone's favorite ghost catchers as part of a promotional tie-in with the new Ghostbusters movie. Just select Ghost Mode when ordering a car, and a decked-out Ecto 1 should appear. Customers can't ride with Slimer, but Lyft is packing each car with Hi-C Ecto Cooler – the relaunched juice drink that most older millennials lived on during their childhood – and Twinkies. If you're questioning the Twinkies, we strongly recommend you go back and watch the 1984 original. Egon will educate you. Riders in New York, Los Angeles, San Francisco, Boston, and Washington can order a free ride in Ecto 1 on Friday, July 1 or Saturday, July 2, between 10 a.m. and 6 p.m. Ghostbusters, starring Kristen Wiig, Melissa McCarthy, Leslie Jones, and Kate McKinnon, hits theaters on July 15. Related Video: News Source: Lyft via YouTube Celebrities TV/Movies Cadillac Wagon Luxury Special and Limited Editions Videos Lyft ecto 1 1982 cadillac deville