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2016 Cadillac CTS-V prepares to kick ass, take names

Some stories write themselves. This post on the North American International Auto Show debut of the 2016 Cadillac CTS-V is one of them. This 200-mile-per-hour sedan pilfers the 6.2-liter supercharged V8 from the Chevy Corvette Z06, and puts it to the same tire-devastating effect, offering up 640 horsepower and 630 pound-feet of torque. An eight-speed automatic – please join us in a moment of silence for the dearly departed manual CTS-V – then dispatches the force-induced thrust to a very large, sticky set of Michelin Pilot Super Sport tires. To ensure the CTS-V can tear your face off with lateral Gs as well as accelerative Gs, Cadillac stiffened the car's structure by 25 percent, fitted magnetic ride control and fitted the aforementioned tires. Beyond the mechanicals, a substantial rear spoiler, front splitter and diffuser improve grip through aerodynamics. Keeping drivers pinned during all this tire shredding and face tearing is the task of meaty, two-piece Recaro sport seats, which are found in a luxuriously appointed cabin, complete with 4G LTE connectivity, a Bose stereo and Siri Eyes Free. There's even a Performance Data Recorder, which will be on hand to record your miscues if (or perhaps when) the car's extreme abilities outpace your own talents. Take a look at our array of live images from the CTS-V's official debut at the 2015 Detroit Auto Show.

Cadillac's new ad campaign to tell you how to get lucky

Cadillac is set to launch a new ad campaign this fall, as it attempts to maintain the momentum established by new models like the ATS. The campaign comes from an agency called Rogue, and according to AdAge, will lean on American values. It's called, "Work Hard. Be Lucky."
The campaign is fairly self-explanatory, just from the tagline. It's meant to make a Cadillac seem more attainable to the average, aspirational buyer. It does kind of pander to that American idea that everyone's hard work gets rewarded, but as ad campaigns go, that's not a bad thing.
Somehow, it doesn't roll off the tongue quite like "The Standard of the World." As AdAge points out, Cadillac's advertising over the years has lacked a real coherent theme, although we'll admit to enjoying the most recent campaigns, particularly the around-the-world jaunts with the ATS. It's unclear if the "Work Hard. Be Lucky." theme will evolve into an actual tagline for the brand, with Caddy spokesman Dave Caldwell telling the advertising mag, "It could very easily end up being a line of copy along with other lines; we don't really know yet. It's an open question as to how dramatically it will be featured."

GM recalls 2014 Cadillac CTS recall

No, that headline isn't a typo - General Motors has reportedly issued a recall for one of its own recalls. The recall of a recall affects the recall of the 2014 Cadillac CTS, which wasn't supposed to be recalled. Except that the 2014 CTS was supposed to be recalled. Oh no, now we've gone cross-eyed.
Allow us to explain. The redesigned, third-generation CTS Sedan does not feature a faulty ignition switch, while the 2014 CTS Coupe and Wagon, which are based on the second-gen car, do. And as it turns out, there are only 264 of those vehicles included in last week's 8.2-million-unit, ignition-switch recall. Model year 2003 to 2013 CTS Sedans, Coupes and Wagons are still covered.
It's not entirely clear how this, frankly, colossal mistake was made, although we're betting GM is rapidly trying to get to the bottom of this embarrassing issue. Regardless, let's just take what solace we can in there being one less vehicle that GM has recalled this year.